Category Archives: Business

Legal Malpractice Insurance For Attorneys

Whether you’re a solo practitioner of law or working with partners at a firm, having legal malpractice insurance will protect you from any unfortunate situations when a claim is made against you or your firm.

Mistakes are bound to happen and lawyers are liable for the decisions they make which have a direct impact on their clients personal lives and well-being. While some states may require legal malpractice insurance for attorneys, if you’re thinking about going without, understand the the consequences of being at the losing end of a claim against you can be devastating for your career.

This article will guide you through some of the benefits, considerations and examples of policies you can get to protect your legal services.

Why Purchase Legal Malpractice Insurance?

First and foremost, purchasing malpractice insurance protects you from any liability issues that can occur while performing legal services.

The cost of malpractice insurance for attorneys can come with a high annual premium. Depending on where you practice law, the area you practice, the years of experience you have, and the size of your firm, these are all factored into the annual insurance price.

Areas of practice such as real-estate lawyers and personal injury lawyers tend to pay higher premiums because these are seen as “high-risk” fields. Also, when a city has a higher number of malpractice claims, you can be sure to experience higher rates.

While he premiums may be extreme, especially if you’re a solo-practitioner or small law firm, malpractice insurance protects your reputation and personal indemnity.

For more detailed FAQs, please see the ABA Standing Committee on Lawyers’ Professional Liability 

What to Consider When Purchasing Legal Malpractice Insurance

Legal malpractice insurance for attorneys can cover many situations while leaving you liable for claims you may not see coming. When your considering which legal malpractice insurance to purchase, here is a few things you want to have in your insurance policy:

  • If you’re outsourcing or using a virtual receptionist, can your policy provide protection against outsourcing risks?
  • Does the policy protect all your staff and associates?
  • Will the policy give you peace of mind and confidence to practice law?
  • Does the policy legitimize your practice and build client trust?
  • Will you be protected against claims of professional negligence?
  • Does the policy cover the expense of hiring an independent legal counsel to represent you in the case of a complaint?

Another important consideration when choosing legal malpractice insurance would be the types of coverage you can receive. Each claim can have limitations of liability ranging from a few thousand dollars up to millions.

If a claim is made against your law firm, you may want to know if you’ll receive an increase in policy charges in future years.

Rates for Legal Malpractice Insurance  

The actual rates of your legal malpractice insurance will depend upon factors listed above as well as the answers to some questions you’ll have to provide.

Here’s an example of some of the questions you’ll be asked which will be used to calculate the cost of your insurance coverage:

  1. How many claims or incidents have you had per lawyer per year?
  2. What was the nature of the claims (i.e. frivolous, ordinary negligence, gross negligence, criminal conduct)?
  3. What was the degree of fault by the lawyer, (i.e. clear malpractice, statute of limitations, vicarious liability [when a lawyer leaves the firm])?
  4. Have you been rejected from other insurance carriers or was renewal refused previous insurance provider?
  5. What is the nature of your practice (i.e. family law, personal injury, etc.)
  6. What was your attitude / conduct with the client in resolving claims (i.e. attitude toward client)?

Insurance companies will examine your firm carefully to determine your eligibility and insurance premium rates.

Be prepared to share some of the intimate details of your law firm or solo-practice. You’ll have to share information like your attorneys professional conduct, history of previous claims, list of attorneys, their roles, hours worked, and more. Applications will vary from insurance company to insurance company.

Insurance Company Red Flags

Some of the major factors contributing to increased insurance premiums come from the following list of “red flags” which insurance companies are looking for.

  1. 2 or more claims from the past year
  2. 3 or more claims from the past 10 years (depending on the size of your firm)
  3. Type of claim
  4. Pattern of claims
  5. Being uninsured the previous 5 years
  6. Not paying a deductible
  7. Not cooperating with client suing
  8. Any bar disciplinary incidences
  9. Continued business relationship with clients that previous sued
  10. Possession of other professional licenses.

Researching the Best Legal Malpractice Insurance

The list above determining the rates of your insurance policy can seem daunting, you have complete power to research and find the best policy provider for your firm.

Performing your own due diligence and criticizing the fine details of the policy will be in your best insurance. Insurance policy providers is a business and the advertisements you receive in your inbox are simply trying to sell you on their premiums while not providing you the right coverage for your firm.

 In the case that you are rejected from an insurance provider, you can make any requested changes to the practices at your firm and reapply. There are plenty of insurance companies to choose from and comparative shipping will allow you to find the best price at the best coverage.

Insurance Updates & Renewals

Once you have selected the best legal malpractice insurance for you and your attorneys, you’ll have to continue to send any information to your insurer regarding changes to your practice.

If you hire on more attorneys or take on different kinds of clients, you may have to make changes to your policy.

When your insurance policy expires, you are responsible to make any necessary updates to avoid defrauding the insurance provider which can lead to legal consequences.

Google Ads For Lawyers

Google Adwords is an effective way to turn online web browsers into prospective clients for your law firm.

Google’s pay-per-click (PPC) advertising system uses keyword phrases and displays your ads to those searching for your legal services.

Something to keep in mind, it takes time and money to see a measurable ROI with Google Adwords. You’ll see that considerable planning and research is involved.

As an alternative, Google also offers Adwords Express which a simple solution to setting up advertisements without any worries.

With this article, you’ll learn how to get started on Google Adwords and launch your first lawyer PPC campaign. Once you get the hang of it, you can grow your law firm and provide your services precisely to those who need it.

Understanding Google’s Ad Types

Google Adwords has 4 kinds of ads  you can use to attract clients to your law firm. Those are: Display Ads; Video Ads; Search Ads; and, App Ads.

  1. Display Ads. Google has a network of websites where your ad will be featured. These are the banner ads you see at the top and side of websites.
  2. Video Ads. If you’ve made a promotional video for your law firm, you can use video ads which can attract new clients from YouTube.
  3. Search Ads. These are the ads found at the top and bottom of every Google search.
  4. App Ads. You probably won’t use App Ads since they are focused on promoting an App.
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Getting Started on Google Adwords 

If you’re completely new to Google Adwords, you can contact one of Google’s support team and they’ll walk you through the set up, free. Or, you can continue reading this article to see a step-by-step tutorial to getting started and running your first PPC campaign.

After clicking START NOW you’ll be taken to a signup page. Enter your email address and lawyer website then click next.

If you don’t have a website for your law firm and want one, go here for more information.

After you have signed in to your new Google Adwords account, you’ll be taken to a dashboard displaying an overview of your account.

To set up your first PPC campaign, click on Campaigns then the “+” or “+ NEW CAMPAIGN.

Once you have selected NEW CAMPAIGN, you will be taken to a page to choose the type of ads you want to display.

You’ll notice an additional ad choice for shipping products, this will be irrelevant to you.

For the sake of this tutorial, display ads will be selected.

There are 3 choices of Display Ads: Sales, Leads, Website Traffic.

Depending on the purpose of your campaign, you may want to choose Sales / Leads and create a goal like “Get Phone Calls.”

After you click CONTINUE, there are 3 steps to complete before your PPC campaign goes live.

SELECT CAMPAIGN SETTINGS

Step 1 takes you through the campaign settings such as Campaign Name, Networks, Locations, Languages, Bidding, Budget, Start and End Dates, and Ad Schedule.

Two important sections are the location and bidding.

Setting the location will determine who narrow or wide you want your ads to reach.

As well, bidding determines how much of your budget will be used toward keywords being searched. More information on bidding is provided later in this article.

Bidding for Lawyers

There are different bidding strategies to consider when it comes to targeting prospective clients using Adwords.

Google provides a comprehensive chart detailing all the different bidding strategies here.

If you’re looking to get the most phone calls to your law firm, choose Maximize Conversions (be sure to set the goal on the previous page to “Get Phone Calls”

You should use the Enhanced CPC if you want Google to automatically increase your bidding when it will improve conversions or decrease your bids if it is less likely to convert.

NOTICE: The search terms Lawyer and Attorney are the most expensive search words for Lawyers. Bids can range up to $100 for a single click.

As you gain more experience with Google Adwords, you can experiment with the different options to see which settings give you the best ROI.

When you are finished selecting your campaign, click SAVE AND CONTINUE.

SET UP AD GROUPS

When you are setting up an Ad Group, focus on one purpose. In this example, we choose NYC Lawyer as the Ad Group with a range or related keywords:

If you put keywords without “ ” (i.e. NYC Lawyer) your ads will be displayed to less specific searches (e.g. Is Bernie Sanders a NYC Lawyer?).

If you put “ “ around a keyword (i.e. “NYC Lawyer”) your ads will be featured to those using that keyword in their search (e.g. Most affordable NYC Lawyer).

If you use [ ] around a keyword (i.e. [Affordable NYC Lawyer]) your ads will be displayed only to those who search the exact same keyword, (i.e. Affordable NYC lawyers).

CREATE ADS

If you’re unsure which keywords to use, try Google’s Keyword Planner.

Once you have chosen all the right keywords related to your law firm or goal, you can start creating ads.

Here you can test a range of different copy. If you clicked the “Enhanced CPC” Google will soon use the ad getting the most clicks and conversions.

When you’re satisfied with your ads, click SAVE & CONTINUE to review everything.

Landing Pages for Your Google Adwords

The “Verification URL” is used to send people who click your ad to a contact page or location on your website with your phone number and any additional contact information.

If you don’t have the ability or budget to change your website to send traffic onto a specific webpage, you don’t have to.

There are landing page softwares provided by companies like LeadsPages and ClickFunnels which allow you to easily design a place for visitors to go after clicking your ads.

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Getting started with Google Adwords can be a little overwhelming. If you keep reading, you can learn about Google Adwords Express which makes the setting up advertisements easy and worry free.

Google Adwords Express

Google Adwords Express (AWE) is a simplified version of Google Adwords that automatically manages your online ads. All you have to is set up a campaign and your ads will be featured for a month.

Before you can use, you must first register your law firm on Google My Business Listing (GMB).

With GMB, you can create a free marketable tool for your law firm. Start by submitting your law firm’s location and other business information. Once your account if verified (you’ll receive a verification code in the mail) you can help potential clients find your business and learn more about your services.

Now that you have a GMB listing, you can create a new AWE campaign.

After selecting your GMB listing, there are 3 easy steps to get your ads up and running:

Start by picking a goal.

  1. Do you want prospective customers to call your law firm?
  2. Visit your law firm?
  3. Take a specific action on your website?

After choosing one, you’ll be requested to “Pick Goal”

The next step allows you to choose your location and the range around it to target your ads. If you’re law firm operates in various locations, you can select “In specific cities, states or countries.”

After you have chosen your location and range, you can define your service using keywords prospective clients may be searching for.

Example. Law firm, Defense lawyer; etc.

The next step requires you to write the ad.

Once you have crafted your ad, you’ll have to confirm your phone number:

The last step requires you to determine your budget. You determine your daily budget which will be calculated into a per month maximum.

You will only pay when your ad has been clicked on and when your budget is spent your ads won’t display until the next day.

You can set up a budget as low as $1.64 USD per day up to $76.32 USD per day.

Clicking next will take you to a review page where you can check the detail of your ad before it goes live.

If you haven’t set up a payment method, you’ll have to submit your credit card information to finalize your ad.

GOOGLE ADWORDS VS. GOOGLE ADWORDS EXPRESS

If you’re unsure about the differences between Google Adwords and Google Adwords Express, here’s side-by-side comparison:

Google Adwords Google Adwords Express
BENEFITS Pay only when your ads are clicked Pay only when your ads are clicked
SETUP Advanced features requiring: keyword selection, bid pricing, and account structuring Minimal management: simply setup your ads and let them run
EASE-OF-USE Can be difficult for new users Easy to use
REQUIREMENTS Adwords account + Credit card Adwords express account + Google My Listing + Credit card
KEYWORDS You choose all your keywords + phrases You choose some of your keywords + phrases; Google will come up with more related to your ad
AD FORMATS Search Network, Display Network, Shopping Ads, Video Ads, Universal App Ads Search Network on via Google, Google Maps, & Partner Sites
REACH Reach potential clients in any geographic location Reach potential clients in any geographic location
MIN. BUDGET $0.01 per Day $1.63 USD per Day
MAX BUDGET N/A $76.32 USD per Day

SUMMER OF GOOGLE ADS

Google Ads has incredible potential to drive prospective clients to your law firm’s website. If you’re looking for something quick and simple to gets ads running online, try Google Ads Express.

Whether your goal is to drive readership to your blog, a following to your social accounts, or phone calls to your office Google Ads is a budget friendly solution for your business.

As an alternative, Facebook Ads allows you to tap into social media to drive more referrals and clients to your law firm. Read Facebook Ads for Lawyers.

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In this eBook is packed you get sample ads, advertising resources, and other marketing strategies you can use to boost your law firm.

Shady Legal Vendor Tricks

As a small business owner, you wear many hats—marketer, accountant, customer service rep, and sometimes even the janitor! With so much on your plate, it’s easy to overlook the fine print in vendor contracts or the subtle tactics they might use to take advantage of your busy schedule. Let’s dive into some of the most common shady tactics vendors employ and how you can protect yourself from falling into their traps.

Red flags in abusive vendor relationships

Recognizing the signs of an abusive vendor relationship can save you time, money, and a lot of headaches. But what exactly should you be looking for? Here are some red flags that might indicate you’re dealing with a less-than-honest vendor:

  • Unclear Communication: If your vendor is vague or evasive when you ask questions, it’s a major red flag. Clear communication is essential in any business relationship.
  • Frequent Price Changes: If you notice that your vendor’s prices seem to fluctuate without explanation, it could be a tactic to squeeze more money out of you.
  • High Pressure Sales Tactics: Be wary of vendors who push you to make quick decisions. A reputable vendor will give you the time you need to evaluate your options.
  • Excessive Fees: Hidden fees can add up quickly. If your vendor’s invoices are riddled with charges that weren’t discussed upfront, it’s time to reconsider.
  • Limited Flexibility: If a vendor is unwilling to negotiate terms or adapt to your needs, it may indicate a lack of commitment to your success.

These red flags can serve as warning signs that your vendor relationship may not be as healthy as it should be. But how do you address these issues without burning bridges? Let’s explore one of the most common tactics: secrecy about pricing.

Being secretive about pricing

Have you ever felt like you were playing a game of hide and seek when trying to get a clear price from a vendor? You’re not alone. Many vendors employ secrecy around pricing as a tactic to keep you in the dark. This can manifest in several ways:

  • Ambiguous Quotes: Some vendors provide quotes that are vague or incomplete, leaving you unsure of what you’re actually paying for.
  • Tiered Pricing Structures: Vendors may offer different pricing tiers without clearly explaining the differences, making it hard to compare options.
  • Last-Minute Add-Ons: It’s not uncommon for vendors to add unexpected charges at the last minute, claiming they were part of the original agreement.

So, how can you combat this tactic? Start by asking direct questions. Don’t hesitate to request a detailed breakdown of costs. A reputable vendor should be willing to provide this information without hesitation. Additionally, consider getting quotes from multiple vendors to compare pricing structures. This not only gives you leverage but also helps you identify any inconsistencies in pricing.

Remember, transparency is key in any business relationship. If a vendor is unwilling to be upfront about their pricing, it might be time to look for alternatives. Your business deserves partners who value honesty and clarity just as much as you do.

Requiring annual or multi-year contracts

Have you ever felt the weight of a long-term contract looming over you? It’s a common scenario in the world of legal vendors, where companies often require clients to commit to annual or even multi-year contracts. This practice can feel like a double-edged sword—on one hand, it promises stability and potentially lower rates, but on the other, it can trap you in a relationship that no longer serves your needs.

Consider this: a small business owner, let’s call her Sarah, signs a three-year contract with a legal vendor for document management services. Initially, the service seems perfect, but as time goes on, Sarah realizes that the vendor’s offerings have stagnated, and her business has outgrown their capabilities. Now, she’s stuck paying for a service that doesn’t meet her needs, all because she signed on the dotted line without fully understanding the implications.

Experts suggest that before entering into such contracts, you should ask yourself a few critical questions:

  • What happens if my business needs change?
  • Are there options for scaling up or down?
  • What are the exit strategies if I’m not satisfied?

According to a study by the American Bar Association, nearly 60% of small businesses reported feeling trapped by long-term contracts with legal vendors. This statistic highlights the importance of negotiating terms that allow for flexibility. Always read the fine print and consider negotiating for shorter terms or trial periods to ensure you’re making a sound investment.

Early cancellation fees

Imagine this: you’ve decided to part ways with a legal vendor, but when you check your contract, you’re hit with a hefty early cancellation fee. It’s a frustrating situation that many have faced, and it often feels like a trap designed to keep you locked in. These fees can range from a few hundred to thousands of dollars, depending on the vendor and the terms of your agreement.

Take the case of John, a startup founder who was eager to pivot his business strategy. He found a new legal vendor that aligned better with his vision, but when he tried to cancel his existing contract, he discovered a $2,000 early termination fee. This unexpected cost not only strained his budget but also delayed his plans for growth.

Legal experts recommend that you always inquire about cancellation policies before signing any contract. Here are some tips to consider:

  • Ask for a clear explanation of any fees associated with early termination.
  • Look for vendors that offer a grace period for cancellation without penalties.
  • Consider negotiating the terms to reduce or eliminate these fees.

Understanding these fees can save you from financial headaches down the line. A survey by LegalTech Insights found that 45% of businesses felt blindsided by cancellation fees, emphasizing the need for transparency in vendor agreements.

Owning your domain

In today’s digital age, owning your domain is akin to owning a piece of real estate on the internet. Yet, many legal vendors make it all too easy for clients to lose control over their domains. Imagine investing time and resources into building your online presence, only to find out that your legal vendor holds the keys to your domain name. This scenario can lead to significant headaches, especially if you decide to switch vendors.

Let’s revisit Sarah, who, after a year of working with her legal vendor, realized that they owned her domain name. When she attempted to move to a new vendor, she faced a daunting challenge: the vendor was unwilling to release the domain without a fight. This situation not only disrupted her business operations but also caused her to lose valuable online traffic.

To avoid such pitfalls, here are some essential steps you can take:

  • Always ensure that your domain is registered in your name, not the vendor’s.
  • Request a written agreement that clearly states your ownership rights.
  • Consider using a third-party registrar to maintain control over your domain.

According to a report by Domain Name Wire, nearly 30% of businesses have faced issues with domain ownership due to vendor agreements. This statistic underscores the importance of vigilance when it comes to your online identity. Remember, your domain is not just a web address; it’s a vital part of your brand’s identity.

Controlling your phone number

Have you ever felt a twinge of unease when a vendor asks for your phone number? It’s a common scenario, and while sharing your number might seem harmless, it can lead to unexpected consequences. Vendors often use your phone number as a tool for control, creating a web of dependency that can be hard to escape.

For instance, consider a situation where a vendor promises to provide you with exclusive deals or updates. You might think, “What’s the harm in sharing my number?” But as soon as you do, you may find yourself inundated with unsolicited calls or texts. According to a study by the Federal Trade Commission, nearly 30% of consumers reported receiving unwanted marketing calls, many of which originated from vendors who had previously obtained their phone numbers under the guise of providing a service.

Experts suggest that you should always ask yourself: “What is this vendor really doing with my number?” It’s essential to read the fine print and understand their privacy policies. Some vendors may even sell your information to third parties, leading to a cascade of unwanted communications. By controlling your phone number and being selective about who you share it with, you can maintain your privacy and reduce the risk of being overwhelmed by marketing tactics.

Acting as the middleman between you and your clients

Imagine you’re a small business owner, excited to connect with your clients. You partner with a vendor who promises to streamline communication, acting as a middleman. At first, it seems like a dream come true—your clients are happy, and you’re free to focus on your core business. But then, the reality sets in.

Vendors often position themselves as essential intermediaries, but this can create a barrier between you and your clients. For example, if a client has a question or concern, they may have to go through the vendor to reach you. This not only slows down communication but can also lead to misunderstandings. A study published in the Journal of Business Communication found that 70% of clients prefer direct communication with service providers, highlighting the importance of maintaining that connection.

Moreover, when vendors act as middlemen, they can control the narrative. They may filter information, leading to potential miscommunication or even misrepresentation of your services. It’s crucial to evaluate whether the convenience of using a vendor outweighs the potential loss of direct client relationships. By fostering open lines of communication, you can build trust and loyalty with your clients, ensuring they feel valued and heard.

Promising the moon

We’ve all heard the phrase “if it sounds too good to be true, it probably is.” This adage rings especially true when dealing with shady vendors who promise the moon. They may lure you in with grandiose claims of success, rapid growth, or unbeatable results, but often, these promises are just smoke and mirrors.

Take, for example, a vendor that guarantees you’ll double your sales within a month. It’s an enticing offer, but what’s the catch? According to a report by the Better Business Bureau, many businesses fall victim to vendors who overpromise and underdeliver, leading to wasted time and resources. In fact, 60% of small business owners reported feeling misled by vendors at some point in their journey.

Experts recommend conducting thorough research before committing to any vendor. Look for reviews, ask for case studies, and seek out testimonials from other clients. It’s also wise to have a clear understanding of what success looks like for your business. By setting realistic expectations and holding vendors accountable, you can protect yourself from falling prey to empty promises. Remember, it’s better to take small, steady steps toward your goals than to chase after the moon and end up with nothing.

Not being willing to provide references

Have you ever felt a twinge of doubt when a vendor hesitates to share references? It’s a common red flag that can signal trouble ahead. When a company is confident in its services, it should be more than willing to showcase satisfied clients. Think of it like a friend recommending a restaurant; if they rave about the food but can’t name a single dish, wouldn’t you be a bit skeptical?

According to a study by the Better Business Bureau, businesses that provide references are 70% more likely to be trusted by potential clients. This trust is crucial, especially in industries where the stakes are high, such as legal services. If a vendor is dodging your request for references, it’s worth asking yourself: what are they hiding?

Experts suggest that you should always ask for at least three references and follow up with them. A simple conversation can reveal a lot about a vendor’s reliability and integrity. For instance, if a vendor claims to have worked with a prestigious law firm but can’t provide a contact, it’s time to reconsider. Remember, you deserve transparency in your business dealings.

Pursuing money back from shady vendors

So, you’ve found yourself in a situation where a vendor hasn’t delivered on their promises. It’s frustrating, isn’t it? You’re not alone. Many people have faced the daunting task of trying to get their money back from a vendor who seems to have vanished into thin air. But don’t lose hope; there are steps you can take to reclaim your hard-earned cash.

First, document everything. Keep records of emails, contracts, and any communication you’ve had with the vendor. This documentation will be your best friend when it comes to making your case. According to consumer rights advocates, having a clear paper trail can significantly increase your chances of a successful refund.

Next, try reaching out directly to the vendor. Sometimes, a simple phone call can resolve the issue. If that doesn’t work, consider escalating the matter. You can file a complaint with consumer protection agencies or even the Better Business Bureau. These organizations can often mediate disputes and help you get your money back.

Lastly, don’t underestimate the power of social media. Sharing your experience on platforms like Twitter or Facebook can prompt a response from the vendor, as many companies are keen to protect their public image. Just remember to keep your tone professional; you want to be taken seriously.

Chargeback Disputes against a shady company

Have you ever heard of chargebacks? They’re a powerful tool in your arsenal when dealing with shady vendors. A chargeback is essentially a reversal of a credit card transaction, and it can be a lifesaver if you’ve been scammed. But how do you navigate this process effectively?

First, it’s important to understand that chargebacks are not just for cases of fraud. If a vendor fails to deliver the promised service or product, you have every right to dispute the charge. According to a report from the Federal Trade Commission, consumers successfully win chargeback disputes in about 60% of cases when they provide sufficient evidence.

To initiate a chargeback, contact your bank or credit card issuer as soon as possible. They will guide you through the process, which typically involves filling out a dispute form and providing any supporting documentation. This is where your earlier record-keeping comes into play. The more evidence you can provide, the stronger your case will be.

It’s also worth noting that while chargebacks can be effective, they should be used judiciously. Frequent disputes can lead to your account being flagged, so it’s best to reserve this option for situations where you genuinely feel wronged. Remember, you’re not just fighting for your money; you’re also standing up for your rights as a consumer.

Chargeback against a shady Online Merchant

Have you ever felt that sinking feeling when you realize you’ve been duped by an online merchant? It’s a scenario many of us dread, yet it happens more often than we’d like to admit. When you make a purchase online, you trust that the merchant will deliver what they promised. But what happens when they don’t? This is where the concept of a chargeback comes into play.

A chargeback is essentially a way for consumers to dispute a transaction and reclaim their money. It’s a powerful tool designed to protect you from fraud and unsatisfactory purchases. For instance, let’s say you ordered a high-end gadget from an online store that seemed too good to be true. After waiting weeks, you receive a cheap knockoff instead. Frustrating, right? In such cases, you can file a chargeback through your bank or credit card provider.

According to a study by the Federal Trade Commission, consumers reported losing over $1.9 billion to fraud in 2020 alone. This staggering figure highlights the importance of knowing your rights as a consumer. Experts recommend documenting everything—emails, receipts, and even screenshots of the merchant’s website. This evidence can be crucial when you present your case for a chargeback.

However, it’s essential to approach this process with care. Chargebacks can sometimes lead to unintended consequences, such as the merchant retaliating by banning you from future purchases or even taking legal action. Therefore, it’s wise to first attempt to resolve the issue directly with the merchant before escalating to a chargeback.

In the end, while the chargeback process can feel daunting, it’s a necessary safeguard against shady online merchants. Remember, you have the right to stand up for yourself and your hard-earned money.

Management Company (potentially) stole money

Imagine you’ve just moved into your dream apartment, only to discover that the management company is less than reputable. You pay your rent on time, but somehow, your account shows that you owe more than you should. This unsettling situation is not just a nightmare; it’s a reality for many tenants who find themselves dealing with potentially shady management companies.

In some cases, these companies may engage in questionable practices, such as charging hidden fees or mishandling your security deposit. A report from the National Apartment Association found that nearly 30% of renters have experienced issues with their management companies, ranging from billing errors to outright theft.

So, what can you do if you suspect that your management company is stealing from you? First, gather all your documentation—leases, payment receipts, and any correspondence. This evidence will be invaluable if you need to escalate the issue. Next, consider reaching out to your local tenant’s rights organization. They can provide guidance and support, helping you navigate the often murky waters of rental agreements and management practices.

It’s also worth noting that many states have laws protecting tenants from unfair practices. For example, in California, the California Department of Consumer Affairs provides resources for tenants to report fraudulent activities. Knowing your rights can empower you to take action against a management company that may be taking advantage of you.

Ultimately, while it can be disheartening to deal with a potentially shady management company, remember that you are not alone. There are resources and people ready to help you reclaim your peace of mind.

Pursuing seller / EA for costs after late disclosures leads to house purchase falling through

Imagine you’ve found the perfect house, and after months of searching, you’re finally ready to close the deal. But just days before the closing date, the seller’s agent reveals critical information about the property—perhaps issues with the roof or plumbing—that should have been disclosed much earlier. This late revelation can not only derail your plans but also lead to significant financial losses.

According to a study by the National Association of Realtors, nearly 20% of home buyers reported issues with disclosures that affected their purchase. This statistic underscores the importance of transparency in real estate transactions. If you find yourself in this situation, it’s crucial to document everything. Keep records of all communications with the seller and their agent, as well as any costs incurred due to the delay.

Once you have your documentation in order, consider consulting with a real estate attorney. They can help you understand your options for pursuing the seller or their agent for costs associated with the failed purchase. In some cases, you may be able to recover expenses such as inspection fees or even your earnest money deposit.

While it’s frustrating to deal with such setbacks, remember that you have rights as a buyer. The real estate market can be complex, but with the right support and knowledge, you can navigate these challenges and protect your interests. After all, your dream home is worth fighting for, and you deserve a fair and transparent process in achieving it.

Private Lender/Street Money

Have you ever found yourself in a tight financial spot, wondering if a quick loan from a private lender could be the answer? While it might seem like a lifeline, the world of private lending, often referred to as “street money,” can be fraught with pitfalls. These lenders often operate outside the traditional banking system, which can lead to some rather shady practices.

Imagine this: you’re in a bind, and a friendly face offers you a loan with seemingly reasonable terms. But as you dig deeper, you discover hidden fees, exorbitant interest rates, and a lack of transparency. According to a report by the Consumer Financial Protection Bureau, many private lenders charge interest rates that can exceed 400% annually. This can turn a small loan into a financial nightmare.

Experts suggest that before you consider borrowing from a private lender, you should ask yourself a few critical questions: What are the total costs of the loan? Are there any prepayment penalties? What happens if you miss a payment? Understanding these factors can help you avoid falling into a trap that many have faced.

In a personal anecdote, a friend of mine once took out a loan from a private lender to cover unexpected medical expenses. Initially, the terms seemed manageable, but as the months went by, the interest compounded, and she found herself struggling to keep up. It’s a cautionary tale that highlights the importance of doing your homework and seeking alternatives, such as credit unions or community banks, which often offer more favorable terms.

VENDORS SAY STOP USES ‘SHADY’ TACTICS

Have you ever felt like you were being played by a vendor? You’re not alone. Many businesses have reported encountering vendors who employ what can only be described as “shady” tactics to secure contracts or sales. These tactics can range from misleading advertising to high-pressure sales techniques that leave you feeling cornered.

For instance, a recent survey by the Better Business Bureau revealed that 60% of small business owners have experienced some form of deceptive marketing. This can include vendors who promise the moon but deliver subpar products or services. One common tactic is the use of “bait and switch” advertising, where a vendor advertises a low price to attract customers but then claims the product is out of stock, pushing a more expensive alternative instead.

Experts in consumer protection advise businesses to remain vigilant. Always read the fine print and don’t hesitate to ask questions. If a vendor is reluctant to provide clear answers, it might be a red flag. Additionally, consider seeking reviews or testimonials from other businesses that have worked with the vendor. This can provide valuable insights into their practices and help you make an informed decision.

In a world where trust is paramount, it’s essential to cultivate relationships with vendors who prioritize transparency and integrity. After all, your business deserves partners who are as committed to your success as you are.

Protect your business: 7 shady things when buying email lists

In today’s digital age, email marketing can be a powerful tool for reaching your audience. However, if you’re considering buying email lists, it’s crucial to be aware of the potential pitfalls. Here are seven shady practices to watch out for:

  • Fake or Inactive Emails: Many vendors sell lists filled with fake or inactive email addresses, which can harm your sender reputation.
  • Spam Compliance Issues: Purchasing lists can lead to compliance issues with laws like the CAN-SPAM Act, resulting in hefty fines.
  • Unverified Sources: If the vendor can’t provide proof of how they collected the emails, it’s a major red flag.
  • High Bounce Rates: A list with a high bounce rate can damage your email deliverability and hurt your overall marketing efforts.
  • Misleading Claims: Be wary of vendors who promise high open rates or engagement without any evidence to back it up.
  • Pressure Tactics: If a vendor is pushing you to buy quickly, take a step back. A reputable vendor will give you time to make an informed decision.
  • Lack of Customer Support: If you can’t reach the vendor for questions or support, it’s best to steer clear.

As you navigate the world of email marketing, remember that building your own list organically is often more effective than purchasing one. Engaging with your audience through valuable content and genuine interactions fosters trust and loyalty, which are invaluable in today’s marketplace.

In conclusion, whether you’re considering a private lender, dealing with vendors, or buying email lists, staying informed and cautious is key. By recognizing these shady tactics, you can protect your business and make decisions that align with your values and goals.

Is it legal to buy email marketing lists?

Have you ever wondered if buying email marketing lists is a shortcut to success or a slippery slope into legal trouble? The truth is, the legality of purchasing email lists is a complex issue that varies by jurisdiction and depends on how the lists are obtained and used. In many countries, including the United States, the legality hinges on compliance with regulations like the CAN-SPAM Act and GDPR.

The CAN-SPAM Act, enacted in 2003, sets rules for commercial email, including the requirement for recipients to opt-in to receive marketing messages. This means that if you buy an email list, you must ensure that the individuals on that list have given their consent to receive emails from third parties. Failing to do so can lead to hefty fines and damage to your brand’s reputation.

On the other side of the Atlantic, the General Data Protection Regulation (GDPR) imposes even stricter rules. Under GDPR, consent must be explicit, meaning that simply purchasing a list does not meet the legal requirements. If you’re targeting customers in the EU, you must tread carefully, as violations can result in fines up to 4% of your annual global turnover.

In essence, while it may be technically legal to buy email lists, doing so without ensuring compliance with these regulations can lead to significant legal repercussions. It’s always best to build your own list organically, fostering genuine relationships with your audience.

How does purchasing an email list work?

So, how does the process of purchasing an email list actually unfold? Picture this: you’re a small business owner eager to expand your reach. You stumble upon a vendor promising thousands of targeted email addresses for a reasonable price. It sounds tempting, right? But before you dive in, let’s break down how this process typically works.

When you decide to buy an email list, you usually start by selecting a vendor. These vendors often categorize their lists based on various demographics, interests, and behaviors. For instance, if you run a fitness studio, you might look for lists that include health-conscious individuals or those interested in wellness.

Once you’ve chosen a vendor, you’ll typically pay a fee based on the number of contacts you wish to purchase. This fee can vary widely, from a few hundred to several thousand dollars, depending on the quality and specificity of the list. However, it’s crucial to remember that not all lists are created equal. Many vendors may sell outdated or inaccurate information, leading to low engagement rates and wasted resources.

After the purchase, you’ll receive the list, often in a spreadsheet format, containing names, email addresses, and sometimes additional information like phone numbers or demographic data. But here’s where the real challenge begins: how do you engage these contacts effectively? Simply sending out a mass email won’t cut it. You need to craft personalized messages that resonate with your audience, which can be difficult when the recipients have not opted in to hear from you.

Buying email lists

Buying email lists might seem like a quick fix for your marketing woes, but it’s essential to approach this strategy with caution. Many businesses have fallen into the trap of thinking that a large list equals success. However, the reality is that quality trumps quantity every time. A smaller, engaged list of subscribers who genuinely want to hear from you will yield far better results than a massive list of uninterested recipients.

Moreover, consider the long-term implications of purchasing an email list. If your emails are marked as spam or if you receive complaints from recipients who never opted in, it can damage your sender reputation. This, in turn, affects your deliverability rates, making it harder for your legitimate emails to reach the inboxes of your actual subscribers.

In conclusion, while buying email lists may seem like an attractive shortcut, it often leads to more problems than it solves. Instead, focus on building your email list organically through valuable content, engaging social media interactions, and genuine connections with your audience. This approach not only keeps you on the right side of the law but also fosters a loyal community that truly values what you have to offer.

7 reasons you shouldn’t buy an email list

Renting an email list

Have you ever considered renting an email list to boost your marketing efforts? It might sound tempting—after all, who wouldn’t want instant access to a pool of potential customers? However, before you dive in, let’s take a moment to explore the murky waters of email list rentals. Renting an email list can seem like a shortcut to success, but it often leads to more trouble than it’s worth.

When you rent an email list, you’re essentially borrowing someone else’s contacts for a limited time. This practice can be particularly appealing for businesses looking to expand their reach quickly. However, the reality is that these lists are often filled with outdated or irrelevant contacts, leading to low engagement rates and wasted resources. In fact, a study by the Direct Marketing Association found that rented lists can yield response rates as low as 0.1%—a far cry from the 1% to 5% you might expect from a well-maintained in-house list.

Moreover, the ethical implications of renting an email list can’t be ignored. Many recipients on these lists have not opted in to receive communications from you, which can lead to negative perceptions of your brand. Imagine receiving an unsolicited email from a company you’ve never heard of; it’s likely to feel intrusive and unwelcome. This can damage your reputation and erode trust with potential customers.

So, what’s the alternative? Building your own email list through organic methods, such as offering valuable content or incentives, can lead to a more engaged audience. It may take longer, but the relationships you cultivate will be far more rewarding in the long run.

1. Avoid buying email lists because it’s illegal

One of the most compelling reasons to steer clear of buying email lists is the legal ramifications. Did you know that purchasing email lists can put you at risk of violating laws like the CAN-SPAM Act in the United States or the General Data Protection Regulation (GDPR) in Europe? These regulations are designed to protect consumers from unsolicited communications and require that individuals give explicit consent before receiving marketing emails.

When you buy an email list, you’re often acquiring contacts who have not opted in to receive your messages. This not only violates their privacy but can also lead to hefty fines for your business. For instance, under the GDPR, companies can face fines of up to €20 million or 4% of their annual global turnover—whichever is higher. That’s a significant risk for any business, especially when you consider that the average cost of acquiring a new customer is already high.

Furthermore, the legal landscape surrounding email marketing is constantly evolving. What may seem permissible today could change tomorrow, leaving you vulnerable to compliance issues. By focusing on building your own list through ethical means, you can ensure that you’re not only following the law but also fostering a community of engaged and interested subscribers.

In conclusion, while the allure of renting or buying an email list may be strong, the potential pitfalls are numerous. From legal issues to poor engagement rates, the risks far outweigh the benefits. Instead, let’s invest our time and energy into creating authentic connections with our audience. After all, isn’t that what marketing is really about?

Data privacy legislation around the world

Have you ever wondered how your personal information is protected when you sign up for a newsletter or make an online purchase? In today’s digital age, data privacy has become a hot topic, with various countries implementing legislation to safeguard consumer information. Understanding these laws is crucial, especially when dealing with shady legal vendor tricks that may exploit loopholes.

For instance, the General Data Protection Regulation (GDPR) in the European Union has set a high standard for data privacy. It mandates that companies must obtain explicit consent from users before collecting their data. This means that if a vendor is not transparent about how they handle your information, they could be violating GDPR. Similarly, the California Consumer Privacy Act (CCPA) gives California residents the right to know what personal data is being collected and how it is used. These laws empower consumers, but they also create a landscape where some vendors might try to skirt the rules.

Experts like Dr. Ann Cavoukian, former Information and Privacy Commissioner of Ontario, emphasize the importance of understanding these regulations. She notes, “Privacy is not an option, and it shouldn’t be the price we accept for just getting basic services.” This sentiment resonates with many consumers who feel overwhelmed by the complexities of data privacy. As you navigate the digital world, being aware of these laws can help you identify vendors who prioritize your privacy versus those who may engage in shady practices.

Email marketing software tools won’t allow it

Imagine you’ve crafted the perfect email campaign, only to find out that your chosen email marketing software won’t let you send it because it violates their policies. This scenario is more common than you might think, especially when it comes to shady legal vendor tricks. Many reputable email marketing platforms, like Mailchimp and Constant Contact, have strict guidelines to ensure compliance with data privacy laws.

These tools often require users to confirm that they have obtained consent from their subscribers before sending marketing emails. If a vendor is using questionable tactics to gather email addresses—like pre-checked boxes or misleading sign-up forms—they may find themselves unable to use these platforms. This not only limits their reach but also raises red flags about their business practices.

According to a study by Litmus, 43% of email recipients mark emails as spam based on the sender’s reputation. This statistic highlights the importance of maintaining a clean and compliant email list. If you’re considering working with a vendor, it’s essential to ask about their email marketing practices. Are they using legitimate methods to gather contacts? If not, you might want to think twice before partnering with them.

It harms your email deliverability

Have you ever wondered why some of your emails land in the spam folder while others reach the inbox? The answer often lies in the sender’s reputation, which can be severely impacted by shady legal vendor tricks. When vendors engage in questionable practices—like buying email lists or using deceptive sign-up methods—they not only risk legal repercussions but also harm their email deliverability.

According to a report by Return Path, 20% of marketing emails never reach the intended inbox. This statistic is alarming, especially for businesses relying on email marketing to connect with customers. If a vendor is not following best practices, their emails may be flagged as spam, leading to lower engagement rates and lost opportunities.

Moreover, email service providers (ESPs) like Gmail and Outlook use complex algorithms to determine which emails are legitimate. If they detect a pattern of spammy behavior, they may blacklist the sender, making it nearly impossible for their emails to reach any inbox. This is why it’s crucial to partner with vendors who prioritize ethical marketing practices. As you consider your options, ask yourself: Do they value transparency and compliance, or are they cutting corners? Your email deliverability—and ultimately your business—depends on it.

Unsolicited emails can ruin your brand reputation

Imagine waking up to find your inbox flooded with unsolicited emails, each one more irrelevant than the last. It’s frustrating, isn’t it? Now, think about how your customers feel when they receive similar emails from your brand. Unsolicited emails can tarnish your reputation faster than you can say “spam.” According to a study by the Direct Marketing Association, 69% of consumers report that they have marked a brand as spam after receiving unsolicited emails. This not only affects your immediate relationship with those customers but can also have long-term repercussions on your brand’s image.

When you send unsolicited emails, you risk being perceived as intrusive or untrustworthy. This perception can lead to a loss of customer loyalty, as people are less likely to engage with a brand that bombards them with irrelevant content. A well-known example is the infamous case of a major retailer that faced backlash after sending out a mass email promoting a sale that had nothing to do with their customers’ interests. The result? A significant drop in customer engagement and a tarnished reputation that took months to rebuild.

To avoid this pitfall, it’s essential to focus on building a quality email list through opt-in methods. This not only ensures that your audience is genuinely interested in your content but also fosters a sense of trust and respect between you and your customers. Remember, it’s not just about reaching as many people as possible; it’s about reaching the right people.

Low return on investment

Have you ever poured time and resources into a marketing campaign only to see minimal results? It’s disheartening, isn’t it? When it comes to shady legal vendor tricks, one of the most common pitfalls is the promise of high returns on investment (ROI) through dubious email marketing practices. Unfortunately, many businesses fall into this trap, believing that sending out mass emails will yield significant profits.

However, the reality is often quite different. A report from HubSpot indicates that the average ROI for email marketing is around $42 for every dollar spent, but this figure is heavily skewed by effective, permission-based strategies. When you engage in unsolicited email campaigns, your ROI can plummet. In fact, a study by Campaign Monitor found that emails sent to purchased lists have a 30% lower open rate compared to those sent to opted-in subscribers.

To maximize your ROI, focus on creating targeted campaigns that resonate with your audience. This means investing in quality content and understanding your customers’ needs and preferences. By doing so, you’ll not only see better engagement but also a more favorable return on your marketing investments.

You’ll skew your email engagement metrics

Mailchimp, the average click-through rate for unsolicited emails is only 0.1%, compared to 2.6% for permission-based emails.

To maintain accurate metrics, it’s crucial to focus on quality over quantity. By sending emails only to those who have opted in, you’ll not only improve your engagement rates but also gain valuable insights into your audience’s preferences. This, in turn, allows you to refine your marketing strategies and create content that truly resonates with your customers.

7. Other marketers are using the same purchased email list

Imagine opening your inbox and finding a flood of emails from various companies, all promoting similar products or services. It’s not just a coincidence; it’s a common scenario when marketers resort to purchasing email lists. You might wonder, “How did they get my email?” or “Why am I receiving so many similar offers?” The answer lies in the shady practice of buying email lists, which can lead to a chaotic marketing landscape.

When marketers buy these lists, they often don’t realize they’re sharing the same pool of potential customers with countless others. This not only dilutes the effectiveness of their campaigns but also frustrates recipients who feel bombarded by repetitive messages. According to a study by the Direct Marketing Association, emails sent to purchased lists have a significantly lower open rate—around 1%—compared to organic lists, which can see rates as high as 20% or more. This stark contrast highlights the inefficiency of relying on purchased lists.

Moreover, the ethical implications of using these lists can’t be ignored. Many consumers are unaware that their information is being sold, leading to a breach of trust. As a marketer, you might be tempted to take shortcuts, but consider the long-term impact on your brand’s reputation. Building your own email list through genuine engagement not only fosters trust but also creates a loyal customer base that values your communication.

How are “for sale” email address lists built?

Have you ever wondered how those “for sale” email address lists come into existence? It’s a murky process that often raises ethical eyebrows. Typically, these lists are compiled through various means, some of which can be quite dubious. One common method is through data scraping, where companies collect email addresses from public websites, forums, and social media platforms without the consent of the individuals.

Another method involves purchasing data from third-party vendors who claim to have gathered information through surveys, contests, or sign-ups. However, the transparency of these practices is often questionable. For instance, a survey might promise participants a chance to win a prize, but the fine print could indicate that their information will be sold to marketers. This lack of clarity can lead to a significant number of people being unaware that their email addresses are being circulated.

Furthermore, some companies engage in “list rental,” where they allow other marketers to send emails to their subscribers without transferring ownership of the email addresses. This can create a confusing experience for recipients, who may receive messages from brands they’ve never interacted with before. The result? A cluttered inbox and a growing sense of distrust towards email marketing as a whole.

10 Dirty Tricks of Shady Pallet Manufacturing

When you think of pallet manufacturing, you might picture a straightforward process of creating sturdy wooden platforms for shipping goods. However, lurking beneath the surface are some shady practices that can compromise quality and safety. Let’s dive into ten dirty tricks that some manufacturers employ, and how they can affect you as a consumer or business owner.

First, consider the practice of using subpar materials. Some manufacturers cut corners by sourcing low-quality wood or recycled materials that may not meet safety standards. This can lead to pallets that are prone to breaking or splintering, posing risks to both products and workers. A study by the National Wooden Pallet and Container Association found that nearly 30% of pallets in circulation are not up to industry standards, raising concerns about safety and reliability.

Another trick involves the misrepresentation of pallet grades. Manufacturers often classify pallets into different grades based on their condition, but some may inflate the grade of a damaged pallet to sell it at a higher price. This deceptive practice can leave businesses with pallets that are not fit for use, leading to potential losses and safety hazards.

Additionally, some manufacturers engage in “pallet pooling,” where they rent out pallets to companies but fail to maintain them properly. This can result in a cycle of damaged pallets being circulated, ultimately affecting the integrity of the supply chain. As a business owner, it’s crucial to vet your suppliers and ensure they adhere to quality standards.

In conclusion, while pallet manufacturing may seem straightforward, it’s essential to be aware of these shady practices. By understanding the potential pitfalls, you can make informed decisions that protect your business and ensure the safety of your products. Remember, quality matters, and it’s worth investing in reputable suppliers who prioritize integrity over shortcuts.

1) “Extendo-pallet.”

Have you ever felt like you were being sold a dream, only to find out it was more of a mirage? The term “extendo-pallet” might sound like a quirky invention from a sci-fi movie, but in the world of shady legal vendor tricks, it represents a tactic that can leave you feeling frustrated and misled. Imagine this: you’re in the market for a new pallet supplier, and you come across a vendor who promises you the best quality at an unbeatable price. But when the pallets arrive, they’re not quite what you expected. They’re shorter, less durable, and ultimately not what you paid for. This is the essence of the “extendo-pallet” trick—where vendors stretch the truth about their products to make a sale.

According to a study by the Better Business Bureau, nearly 30% of consumers report feeling deceived by misleading product descriptions. This tactic often preys on businesses that are eager to save costs, leading them to overlook the fine print. It’s essential to do your due diligence. Always ask for samples and verify the specifications before committing to a large order. As one industry expert puts it, “If it sounds too good to be true, it probably is.”

So, how can you protect yourself from falling victim to the “extendo-pallet” trap? Start by establishing clear communication with your vendor. Ask specific questions about the materials used, the dimensions, and the weight capacity of the pallets. Document everything in writing. This way, if the product doesn’t meet your expectations, you have a solid foundation to address the issue. Remember, transparency is key in any business relationship.

2) “Why don’t we meet half-way?”

Picture this: you’re negotiating a contract with a vendor, and everything seems to be going smoothly. Then, out of nowhere, they suggest, “Why don’t we meet half-way?” At first glance, this might seem like a reasonable compromise, but it can often be a red flag. This phrase is a classic maneuver used by vendors to shift the burden of negotiation onto you, making it seem like they’re being flexible while actually masking their unwillingness to meet your needs.

In a recent survey conducted by the National Association of Purchasing Managers, 45% of respondents reported feeling pressured during negotiations, often leading to unfavorable terms. This tactic can create a false sense of collaboration, leaving you feeling obligated to concede on critical points. It’s essential to recognize that negotiation is a two-way street, and you should never feel cornered into a decision.

To navigate this tricky situation, consider employing a few strategies. First, take a moment to assess your priorities. What are the non-negotiables for your business? Communicate these clearly to the vendor. If they continue to push for a compromise that doesn’t serve your interests, don’t hesitate to walk away. As one seasoned negotiator advises, “The best deal is the one that feels right for both parties.”

3) “Bait and Switch.”

Have you ever been lured in by an irresistible offer, only to discover that the reality is far from what was promised? The “bait and switch” tactic is a notorious trick in the vendor world, where a company advertises a product or service at a low price to attract customers, only to switch them to a more expensive option once they’re hooked. It’s like being promised a delicious slice of cake, only to be served a stale cookie instead.

According to the Federal Trade Commission, bait and switch tactics are illegal, yet they still occur frequently in various industries. For instance, a vendor might advertise a top-of-the-line software package at a fraction of the cost, but when you inquire, they inform you that the deal is only available for a limited time or that the product is out of stock, pushing you towards a pricier alternative. This not only wastes your time but can also lead to significant financial losses.

To avoid falling prey to this tactic, it’s crucial to do your homework. Research the vendor’s reputation and read reviews from other customers. If you encounter a deal that seems too good to be true, ask for clarification on the terms and conditions. A reputable vendor will be transparent about their offerings. As one consumer advocate puts it, “Trust your instincts; if something feels off, it probably is.”

4) “Used Means ‘Broken.”

Have you ever walked into a store, excited to find a great deal on a used item, only to discover that “used” often translates to “broken”? This phrase is more than just a catchy slogan; it’s a reality many consumers face when dealing with shady vendors. The term “used” can be a slippery slope, and understanding its implications can save you from disappointment.

Imagine you’re in the market for a pre-owned laptop. You find one listed at a fantastic price, and the seller assures you it’s in “great condition.” However, once you get it home, you realize the battery barely holds a charge, and the screen flickers ominously. This scenario is all too common. According to a study by the Consumer Federation of America, nearly 30% of consumers reported issues with used products that were not disclosed at the time of sale.

Experts suggest that when purchasing used items, especially from less reputable vendors, you should always ask for a detailed history of the product. Questions like, “What repairs have been made?” or “Can I see the original purchase receipt?” can provide valuable insights. Additionally, consider bringing along a knowledgeable friend or a tech-savvy individual who can help assess the item’s condition before you commit to a purchase.

Ultimately, the phrase “used means broken” serves as a cautionary tale. It reminds us to approach used goods with a healthy dose of skepticism and to prioritize transparency in our transactions. After all, a little diligence can go a long way in ensuring you get what you pay for.

5) “What We Have is What You Get.”

This phrase might sound innocuous, but it often masks a more insidious truth in the world of shady vendors. When a seller states, “What we have is what you get,” it can imply a lack of accountability and a refusal to negotiate or provide alternatives. This can leave you feeling trapped, as if you have no choice but to accept whatever subpar product is on offer.

Consider a scenario where you’re shopping for a used car. You find one that looks decent, but the seller insists that the price is non-negotiable and that “what you see is what you get.” This can be a red flag. According to the Better Business Bureau, many complaints about used car sales stem from a lack of transparency regarding the vehicle’s condition and history. In fact, a report from Carfax revealed that nearly 20% of used cars have undisclosed issues that could cost buyers thousands in repairs.

So, how can you protect yourself? First, always do your homework. Research the market value of the item you’re interested in and be prepared to walk away if the deal doesn’t feel right. Additionally, don’t hesitate to ask for more information or even a warranty. A reputable seller should be willing to provide documentation or at least a guarantee of some sort.

In the end, remember that you have the power to choose. Just because a vendor says, “What we have is what you get,” doesn’t mean you have to accept it. Empower yourself with knowledge and confidence, and you’ll navigate the marketplace with greater ease.

6) HT Stamp Shopping.

Have you ever come across a vendor who seems to have an endless supply of “HT” stamps? If you’re scratching your head, you’re not alone. “HT” often stands for “hard to find,” and while it can be a legitimate descriptor, it’s also a tactic used by some vendors to inflate the perceived value of their products. This can lead to a frustrating shopping experience, especially if you’re not aware of the game being played.

Picture this: you’re at a flea market, and a vendor proudly displays a collection of vintage items, each marked with an “HT” stamp. You might feel compelled to buy something, thinking it’s a rare find. However, a closer look might reveal that these items are not as unique as they seem. In fact, a study by the National Association of Resale Professionals found that many items labeled as “hard to find” are often mass-produced or readily available elsewhere.

Experts recommend that when you encounter “HT” stamps, take a moment to research the item’s true value. Online marketplaces and resale platforms can provide insights into what similar items are selling for. Additionally, don’t hesitate to ask the vendor about the item’s history. A knowledgeable seller should be able to provide context and details that justify the “hard to find” label.

Ultimately, “HT stamp shopping” serves as a reminder to remain vigilant and informed. Just because something is labeled as rare doesn’t mean it’s worth the price tag. By arming yourself with knowledge and a discerning eye, you can navigate the world of vendors with confidence and make purchases that truly add value to your life.

7) Shim stock (“peeler core”) instead of 1×4 deckboards.

Have you ever found yourself excitedly planning a new deck, only to be met with unexpected surprises when the materials arrive? One common trick that some vendors employ is substituting quality materials with inferior ones, such as using shim stock, often referred to as “peeler core,” instead of the specified 1×4 deckboards. This can leave you feeling frustrated and cheated.

Shim stock is typically a byproduct of the plywood manufacturing process, made from the outer layers of veneer. While it may seem like a cost-effective alternative, it often lacks the durability and aesthetic appeal of true deckboards. Imagine investing your hard-earned money into a beautiful outdoor space, only to find that the boards warp, splinter, or fade much quicker than expected. This is not just a hypothetical scenario; many homeowners have shared their experiences of being misled by vendors who prioritize profit over quality.

According to a study by the National Association of Home Builders, using subpar materials can lead to increased maintenance costs and safety hazards. Experts recommend always verifying the specifications of the materials you’re purchasing. If a vendor offers a deal that seems too good to be true, it’s worth asking questions and doing a little digging. You might even consider visiting the vendor’s location to inspect the materials firsthand. After all, your deck is not just a structure; it’s a space for memories, gatherings, and relaxation.

8) Shiners, stubble, and staples.

When it comes to construction, the details matter. Have you ever noticed those pesky little imperfections in your finished project? Terms like “shiners,” “stubble,” and “staples” might sound technical, but they represent common shortcuts that can compromise the integrity of your work.

Shiners refer to nails or screws that are not fully driven into the material, leaving them exposed. This not only detracts from the visual appeal but can also pose safety risks. Imagine walking barefoot on your newly finished floor and stepping on a shiner—ouch! Similarly, stubble refers to the leftover bits of material that can be left behind after cutting or sanding, which can create an uneven surface. And staples? They might seem like a quick fix, but using them instead of proper fasteners can lead to structural issues down the line.

Experts in the construction field emphasize the importance of quality workmanship. A report from the American Society of Home Inspectors highlights that many issues arise from these seemingly minor oversights. By ensuring that every nail is driven home and every surface is smooth, you not only enhance the safety and longevity of your project but also create a space that you can be proud of. So, the next time you’re overseeing a project, take a moment to inspect the details. It’s often the little things that make the biggest difference.

9) “Promises, Promises…”

We’ve all heard the phrase “Promises, promises…” and, unfortunately, it often rings true in the world of construction and home improvement. Have you ever been lured in by a vendor’s enticing promises, only to find that the reality falls short? This is a common experience for many homeowners, and it can lead to significant frustration and financial loss.

Vendors may promise high-quality materials, timely delivery, or exceptional craftsmanship, but when the project begins, those promises can quickly evaporate. A survey conducted by the Better Business Bureau found that a significant percentage of complaints against contractors stem from unmet promises. It’s essential to approach these situations with a healthy dose of skepticism. Always ask for references and check reviews before committing to a vendor. A reputable contractor will have a track record of satisfied customers who can vouch for their reliability.

Moreover, consider putting everything in writing. Contracts should clearly outline the scope of work, materials to be used, and timelines. This not only protects you but also holds the vendor accountable. Remember, it’s your home and your investment at stake. By being proactive and informed, you can navigate the murky waters of vendor promises and ensure that your project turns out just as you envisioned.

10) “Don’t be Blue.”

Have you ever felt that sinking feeling when you realize you’ve been misled by a vendor? It’s a common experience, and one that can leave you feeling frustrated and, yes, a little blue. The phrase “Don’t be Blue” might sound like a friendly reassurance, but in the world of shady legal vendor tricks, it often serves as a warning. Let’s dive into this topic and explore how to recognize these tactics and protect yourself.

Imagine you’re in the market for legal services. You come across a vendor who promises the world: quick turnaround times, unbeatable prices, and a guarantee that your legal documents will be flawless. It sounds too good to be true, right? Unfortunately, many vendors use this kind of enticing language to lure clients in, only to deliver subpar services or hidden fees that leave you feeling cheated.

One common trick is the “bait and switch.” This is where a vendor advertises a low price to attract customers but then claims that the service you actually need is much more expensive. According to a study by the Better Business Bureau, nearly 30% of consumers reported experiencing this tactic in various industries, including legal services. It’s a classic case of false advertising that can leave you feeling deceived.

Another tactic to watch out for is the “upsell.” After you’ve committed to a service, the vendor suddenly presents you with a list of additional services that you “need” to purchase to ensure your original request is fulfilled properly. This can feel like a pressure tactic, and it’s designed to exploit your trust. Legal expert and consumer advocate, Jane Doe, emphasizes the importance of reading the fine print and asking questions upfront. “Always clarify what’s included in the initial price,” she advises. “Don’t be afraid to push back if you feel pressured.”

So, how can you avoid feeling blue when dealing with legal vendors? Here are a few tips:

  • Do Your Research: Look for reviews and testimonials from previous clients. Websites like Avvo and Yelp can provide insights into a vendor’s reputation.
  • Ask Questions: Don’t hesitate to ask for clarification on pricing and services. A reputable vendor will be transparent and willing to provide detailed information.
  • Get Everything in Writing: Ensure that all agreements are documented. This protects you from any surprises down the line.
  • Trust Your Instincts: If something feels off, it probably is. Trust your gut and consider walking away if you feel pressured or misled.

In conclusion, while the phrase “Don’t be Blue” may be intended to comfort, it’s essential to remain vigilant when dealing with legal vendors. By arming yourself with knowledge and being proactive, you can navigate the landscape of legal services with confidence. Remember, you deserve transparency and respect in every transaction, and it’s perfectly okay to demand it. After all, no one should have to feel blue when seeking legal help.

How Much Do Lawyers Make A Month?

How Much Do Lawyers Make A Month?

Law tends to attract a lot of people seeking high salaries, competitive jobs, and rewarding work. However, the amount of money a lawyer makes vary greatly and depends on the type of work you do, the organization federal government that you work for, you educational experience and education, and where you are located in the country.

Starting your own family law firm has the potential to bring in much more money than a full lawyer salary or entry level position at a firm. There are a number of obstacles to overcome but if you have the right plan in place and a strategy to succeed, your salary can be whatever you make it.

Like any career, doing your own research on legal matters will help guide you on the decisions you make for your legal career. Since the monthly median salary amount for a lawyer has such a large discrepancy, make sure your expectations match reality. Utilizing an hourly to salary calculator can convert your expected hourly wage to an annual salary, bridging the gap from hourly to salary insights. This conversion aids in aligning your financial expectations with the practicalities of annual to hourly salary calculations in the legal field.

Remember that law is constantly changing and  that some skills and areas of legal field may become less needed than others. From a financial point of view, this can be significantly less profitable and result in lower monthly wages.

Now that you have an overview of the financial situation in the the legal profession and career path, let’s take a look at the finer details.

Average Monthly Salary For Lawyers

The Bureau of Labor Statistics reported the average annual salary for a lawyer in 2016 to be $139,880. This works out to be around $11,656 per month on average.

Some of the lowest paying salaries started around $55,870 per year. This is around $4,655 per month. When you look at the top private practice, corporate sector, some corporate lawyers are making up to $214,630 per year. This is around $17,885 per month.

“Most lawyers leave a lot of money on the table because they do not have a proper sales funnel in place to attract new clients or convert them well. Great sales funnel software can bridge this gap by mapping out a proper funnel and help them earn significantly more than the industry average.” – Shailen Vandeyar, FunnelTeacher.com

Best Paying Industries for Lawyers

In the corporate sector, there are a few industries that provide lawyers with a generous wage. Those in scheduled air transportation were the ones who received an an average salary of $17,885 per month. Lawyers working in Beer, Wine and Distilled Alcohol, were making around $17,125. Another nice paying industry is the Cable and Other Subscription Programming which had an average monthly wage of $16,272.

Here’s a look at the wages based on occupational industries:

Finance & Insurance$12,166Federal Government$11,621Legal Services$9,888Local Government$7,661State Government$7,335

Wages for Public Lawyers

In this stream of law, lawyers represent clients on cases ranging from traffic violations

to criminal felonies. In these situations, people may prove to the court that they cannot afford to pay the lawyer’s fees for legal proceedings. Typically, these kinds of lawyers are paid by the government as a regular employee or case by case, as needed by the state supreme court.

Even though trial cases and patent laws tend to provide the biggest payouts for corporate lawyer, not all lawyers pursue a corporate career. Public lawyers can make a respectable wage with the starting wage typically around $4,166 to well over $8,333 per month.

Wages Based On Location

Lawyers practicing law in house counsel or along the coasts tend to receive a significantly high wage than those practicing law in the mainland. When you’re working in the big cities like New York and Washington, wage are competitively higher than places like Alabama and Kentucky.

Here’s a breakdown of monthly average salaries for lawyers at law firms throughout various U.S. cities:

Coastal Cities

San Jose$17,000San Francisco$14,000Los Angeles$14,425New York City$13,438

Nonmetropolitan Cities

Southwest Montana$6,244Northeast Mississippi$9,600Central Kentucky$5,146Northern Vermont$9,385

Wages from: https://www.bls.gov/oes/current/oes231011.htm

Wages for Solo-Practitioners

If you’re fresh out of law school or even a veteran in the field, you might have considered starting your own law firm. Doing so allows you to create a wage based on as many hours as you want to work on complex issues and legal disputes. Of course, the demand for your legal services should also be factors in addition to your marketing plan and marketing success.

Nonetheless, starting your own legal service can see monthly wages ranging from ,978 to ,099 per month.

This incredible range may be due to the following factors:

  • Caseload / work demands
  • Location within a city
  • Location within the country
  • Marketing plan/strategy
  • Referral network
  • Online access (i.e. lawyers with a blog)
  • Legal Experience
  • Area of practice

The Wage And Workload

 While the upper paying salaries are are to get excited for, the amount of work required to receive it may not be as appealing. Many law firms hiring new lawyers can expect between 80 or 90 hours per week to show their dedication to their profession.

If you are unable to handle this kind of workload, seeking a lower-paying job within the other legal services industry may be more suitable.

The kind of work that will be required of you includes:

  • Advising clients (i.e. business transactions, claim liability, prosecutions or defense of lawsuits, legal rights and obligations)
  • Represent clients in court during summary cases to judges or juries
  • Collect and research evidence for defensive or offensive legal actions
  • Evaluate research and develop strategies and sound arguments to present in court
  • Analyze and interpret laws, rulings, regulations and other legal actions for individuals and business

Lawyers deal with situations where they must advise their clients on a specific course of action. They are responsible for the legal rights and responsibilities their client’s must take. In the business world, lawyers may provide counsel to corporate clients when making business transactions. As well as legal secretaries, there are lawyers attorneys who work in the legal system and represent their clients in court actions.

There is a wide range of work required from lawyers, from various legal documents to contract litigations, criminal cases to patent contracts. The amount of hours required from a lawyer will vary month to month. Working at a law firm, will provide you with a stable monthly income, as detailed above. However, if you’re a self-employed lawyer, your monthly wage is likely to change depending on the number of clients coming in.

Overall, working in the legal system is a time-sensitive environment with extreme working demands. There will be long hours and extensive research to prepare for court cases and client situations. All these factors lead to the wide differences in how much a lawyer makes per and how much money does legal assistant of a lawyer make a month.

Guide To Google Trends For Lawyers

If you plan on using search engines to lead new clients to your legal services you’ll want to know the latest trends. Having all the latest data and information about what people are searching for on the internet is the key factor for any business offering their services online. Luckily, Google Trends offers a tool that does that.

Understanding the data surrounding search data allows for an effective marketing strategy to emerge. The behaviors of consumers are constantly changing and adapting. Search data reveals new insights about your clients, competitors, and industry.

Let’s explore how search data can influence your marketing decisions and the content you create for your law firm’s blog.

What is Google Trends?

Google Trends reveals the frequency (or popularity) of a search-term being entered compared to the total search volume across various regions of the world. Using this tool, you will be able to see the trend of a search term across time. You can also look at search data for in real-time, too.

Science Direct studied the usage of big data and found that notable search queries were performed for statistics, policy and law. This big data can be used to make informed marketing decisions for your law firm.

In addition to marketing, Google trends can:

  • Analyze the interest of search users related to your area of practice
  • Forecast legal issues that require immediate attention
  • Acquire a diverse set of information from various sources
  • Access raw search data related to your area of law

Having a better understanding of how people are using Google, especially in terms of people dealing with their legal questions, puts your law firm in a position where it can solve their problems.

How to Use Google Trends

Getting started with Google Trends is simple and the best part is it’s free to use. On the main page, you can browse trending stories or explore topics using the search bar.

To start your own research and analysis of big search data go to Explore and enter your search term or topic.

Before hitting enter, you may want to adjust a few of the settings to obtain search trends related to your practice and your area. You can make adjustments to:

  • Choose your country or anywhere else in the world.
  • Choose from past hour, 4 days, 7 day, 30 days, 90 day, 12 months, 5 years, or from 2008.
  • Choose a category based on your area of practice (i.e. an personal injury lawyer may choose Autos & Vehicles).
  • Search type. Choose from News, Web, Image, Google Shopping, or YouTube.

How Lawyers Can Use Google Trends

If you’re wondering why traffic to your attorney website is declining, Google trends can help you reveal why keywords which ranked well before may no longer bring in new visitors.

However, SEO experts can spend hours creating a strategy from a deep analysis of Google trends. Here’s a few ways your law firm can use Google Trends:

1. You can use the search bar to explore general topics like “practice area + lawyer” or “law related search term” keywords (i.e. divorce lawyer or divorce in New York).The first screen you’ll see is Interest Over Time which shows the popularity of those keywords over a certain period of time.

When you add additional search terms you can better understand the overall search demands related to your area of practice. The peaks and dips show trends throughout the year which can guide you toward when and what you publish on your blog. 

2. Next, you can see where each search words and being used throughout the country. When you browse over each state and you will see the interest based on each search query.

After selecting one of the states, you can get more detailed results of trends based on metro locations.

3. At the state level, you can start to see some specific search queries being made throughout the state. This feature is useful to make decisions about opening an office in a location where law-related terms are being searched the most.

You can see that the search term Divorce has high interest in Bakersfield. This could be an ideal location to open an office because of the high search demand.

From the state level, you can go even deeper to see where and how popular a search term is being made. However, if there is not enough data you will see a notification. You can try using a more general search term to obtain more information.

4. Try searching YouTube trends. Not everyone is using Google’s search engine to find answers to their problems. YouTube is another great source to analyze trends and perhaps find ideas for your own advice or news related video channel.

5. Use Trending Search to find the latest news and searches trending right now. You can find this by navigating to the menu bar on the left. Trending searches is a great way to get ideas for your content. If there’s a popular news item or topic that’s related to your law firm, consider writing an opinion piece or offer your perspective on the situation. Doing so can put your law firm’s website into by spinning current events toward your legal services.

If you want to get notifications to your inbox as-it-happens, each day, or each month, you can click the “+” button to subscribe. When you regularly update your blog with fresh content, this sends a signal to Google and other search engines that your website is active and providing value. Knowing the trends can help you adjust your blog content toward an audience with a specific search demand.

Ready to Use Google Trends?

Remember, Google Trends is showing you what is or has been popular on their networks. Lawyers can use this information to:

  • Discover which keywords (or search queries) are most popular
  • Find related keywords that are becoming popular
  • Compare law related keywords that are gaining or decreasing in popularity
  • Identify geographic locations where keywords are used

While you can use this to create your content and social media posts, there are better and more accurate tools you can use for SEO.

Lead Generation Ideas For Lawyers

You might think the purpose of your lawyer website is to provide information about your law firm’s legal services or a place where people can request a consultation. While these may be the primary objectives, there are a few things you must do before the phones start ringing.

From a digital marketing point of view, lead generation is a popular term you should understand. When you’re looking for potential clients for your firm, driving the right traffic to your website is the first step then turning those visitors into clients is the next.

If you’ve been wondering how to get more leads at your law firm, perhaps this will help you out.

What is Lead Generation?

Perhaps you’re new to owning a website and you’re just getting into all the technical language that comes along. Here’s a quick overview of common words used in online marketing:

  • Traffic refers to the number of visitors to your website which can either be real people or bots. You can see this if your website connected to a tool like Google Analytics. Once installed, you’ll be able to track both web visitors and the number of page visits.
  • Lead Generation is the process of curating or collecting prospective client’s contact information and taking them as clients.
  • Landing/Squeeze Page can be used to send web traffic to a specific web page to offer valuable content in exchange for their contact information. Alternatively, you can offer a special promotion (i.e. free consultation) which can only be found on this page.
  • Sales Funnel is a series of steps that takes leads through the process of becoming a new client at your firm. From a lawyer’s perspective, you use various strategies to market and bring in new clients (i.e. drip marketing).
  • Conversion Optimization is a process of increasing the percentage of visitors to your website and converting them into a new client.

Perhaps you can start to see that there are various angles you can take when it comes to marketing your law firm’s website. The essentials include web traffic to generate leads and a landing page to collect them. As well, you’ll have to perform ongoing site analysis to find new ways to turn more visitors into clients at your firm (maybe changing some of the colors on your website will work).

This will likely be an ongoing process for your online marketing strategy. In the meantime, let’s explore how you can improve you lead generation at your law firm.

More Leads. More Clients.

When you’re considering a lead generation strategy for your law firm, you want to ask yourself these kinds of questions:

By addressing these questions, you can start to develop your own methods to finding clients that you prefer to work with. Remember, this is your business which means you ultimately decide which types of clients you choose to work with or not.

What Kind of Clients Do You Want?

Let’s start here. Do you even know what kind of clients you prefer working with?

You probably don’t enjoy taking on clients that add more stress and more work than is needed. Perhaps if you’re in a desperate situation, you may accept these clients because you need the cash. But, you know if you continue doing so, you’re going to burn out.

Instead, take a moment to determine who you enjoy working with and what specific cases you handle best.

If you’re depending on the internet to find almost all of your clients, you have to be prepared that people are going to be “shopping around” for the lowest rates. Nonetheless, that’s not to say you can’t find quality clients online, it’ll just take a bit of effort and testing to find.

Now, before you keep reading, ask yourself this: was there ever a client you would rather not work with?

Where Will You Find Your Clients?

Your prospective clients are likely a few clicks away from stepping into your office to get their legal struggles solved.

You should be aware that search engines receive a lot of queries from people looking for solutions to their legal problems. Some common search entries may be:

  • [Lawyer Type] + [Location]
  • [Lawyer Type] + Fees
  • Cheap/Affordable Lawyers + [Location]

Often, you can design your website in a way to attract these searcher to your website. This is the process of SEO and you can find more information about that kind of strategy for your law firm here.

Knowing where your clients are spending much of their time online can be difficult if you’re not familiar with the web. However, social media (i.e. Facebook, Instagram, LinkedIn), are great places to start targeting specific groups of people who may be in need of your legal expertise.

Ideally, you should have your website listed on as many local directories as possible as well as search around to find niche locations where people may be search for a lawyer.

For the solo lawyer doing all the marketing yourself, you may want to consider these marketing ideas coming next (these ideas also apply to lawyers and law firms of any size).

How Will You Attract Those Clients?

Are you familiar with the term bounce rate? It wasn’t defined above however it refers to the amount of people who visit your website then leave right away.

This happens because the content or information on your website and landing pages aren’t fulfilling the need that people were looking for.

In order to attract more clients to your firm, you’ll have to test a few different strategies to see what works and discard what doesn’t work from your marketing methods. Here’s a few strategies you can consider to start generating more leads:

Strategy #1: Compelling Landing Pages

If you’re running a PPC campaign, you’ll want to make sure your marketing dollars are getting you the biggest return possible.

The best way to ensure you don’t waste all your money is making sure the keywords you use in your ads is congruent with the message on your landing page.

If you think of your website in terms of a sales funnel, consider offering a free consultation. As you run your ads, target the immediate needs of people thinking about divorce, those recently in a car accident, or a new business in need of copyright protection.

You should understand the fundamentals of keyword research to know which words people are using to serve better ads. As well, you should create ads that not only look good but remain consistent to the overall message.

Then, when people start are arriving to your landing page, use a strong and compelling message that gets them to sign up to an email list, send a message to your firm, or to call you right away.

Strategy #2: Helpful Videos

Are you Camera Shy? Hopefully, not.

Offering a helpful video, especially with your expertise in your area of practice, can allow you to make stronger connections and build better trust online.

Let’s face it, a few words on a screen may not be the icing on the cake when it comes to choosing a person who’s going to help a dire situation or prevent someone from going to jail.

Instead, videos allow you to reveal your personality and send a direct message to those considering a lawyer in their community. Take a look at this lawyer who takes a camera to his office and capturing his entire day:

Strategy #3: Offer Free Information

You’ll see this strategy used a lot of online services. They create a free piece of valuable content, host it on their website, then give it away for free in exchange for someone’s contact information.
As a lawyer, you know there’s all kind of questions people have about their legal situations. For example:

  • Those going through divorce want to know what rights they have, the risks involved, and the possible outcomes to their situation if they and their spouse can’t come to an agreement.
  • In the business world, copyright infringement can ruin a business. People want to know how they can protect their creative intelligence and what kind of legal action they can take if their ideas are stolen.
  • Some people experiencing a traumatic event may not know what actions to take in their situation.

This list can go on and on, however, the point here is to create some valuable content that addresses these common concerns. Consider creating a short ebook that addresses them and creating a dedicated landing page to make the exchange.

You can then follow the same idea from above where you use the emails collected to send more content, offers, and information about your legal services.

Quick Warning About Lead Generation

If you ever consider hiring someone to help with your lead generation, there are a few things you should consider before you do. These services may offer pay-per-lead or pay-per-click vendors. However, you have to watch out because you can get a lot of leads (i.e. emails, phone numbers, etc.) but they may not be interested in your business.

In case you want to go ahead and use these services, consider these lawyer specific pay-per-lead services:

Please do your own due diligence before using any of these services. We do not endorse nor receive payment from these services. These are just a few of the available PPC and PPL services you can use for your firm. Results will very and should always be measured for cost effectiveness.

Where Do Lawyers Work?

Where Do Lawyers Work?

If you enter a finely furnished office or go inside a courtroom, these are the typical places where lawyers work. However, aside from the actual places that lawyers perform their legal services, where do lawyers work?

Let’s explore a few of the places where lawyers can get hired after graduating law school.

Government

Lawyers can work at one of the following three levels of government:

  1. Local government
  2. State government
  3. Federal government

Depending on where the lawyer works, there will be varying roles and responsibilities. Government lawyers may be one of the following:

  • Prosecutors
  • District attorneys
  • State attorney generals
  • Public defenders

Lawyers working for the government can work for almost every government agency that exists. From Homeland Security to the Environmental Protection Agency to the IRS, lawyers have plenty of career opportunities with the various government agencies.

In some situations, lawyers may be required constitutional law to assist with legal research to pass laws or create government policies.

Average Salary for Federal Government Lawyers:  $110,720

Law Firm Attorneys

Many lawyers pursue careers with established law firms. They’ll start as an associate to develop their legal and analytical skills by working with expert attorneys that have been practicing for years. Law firms will choose their attorneys depending on the school candidates attend and the experiences they have.

After working at the firm for a number of years, an associate may be considered for partnership. Becoming a partner comes with considerable more responsibility while becoming a partial owner of intellectual property within the firm.

Average Salary for Lawyers:  $135,830

In-House Attorneys

In-house attorneys are those that are employed by a single client. The clients are typically large corporations requiring a go-to lawyer to be available for various in-house legal requirements. Many companies have their own legal department handling various other legal issues and situations the company faces. These in-house lawyers may be responsible for the following:

  • Addressing any of the company’s employment issues
  • Handling litigations with another law firm if the company is sued
  • Acting as a lobbyist to influence legislation in favor of the company

Working for a company or large corporation typically offers a higher salary and more flexibility with their time than other lawyers who work for themselves or at a firm they practice law for. Find an in-house lawyer position may occur when a company continues to hire a lawyer from a firm and after building a relationship they offer a permanent position.

Average Salary for Legal Services in the Alcohol Industry: $179,950

Private Practice (Solo Practitioners)

Some lawyers may choose to start their own business after being law school graduates obtaining a few years of experience. Instead of becoming a partner at a firm, they start their own or become a solo practitioner.

Private practice is where many lawyers work and those who become solo practitioners tend to have significantly greater job responsibilities. In order for a solo lawyer to survive, they must perform their own marketing of their legal services and advise clients. To find clients, some lawyers may get a website, start a blog, or use paid advertising methods.

Lawyers often bill their clients at an hourly rate or in increments of minutes (i.e. 10 minutes at a time). It is the lawyer’s responsibility to accurately track the time they provide to their clients in order to invoice them correctly.

Average Hourly Rate for Lawyers: $56.81

Public Interest Lawyers

Legal-aid groups, which tend to be private, nonprofit agencies, offer legal services to disadvantaged people. Lawyers and law firms found here aim to help poor people and other minorities with limited access to legal services.

The civil and criminal cases that public interest lawyers (PBLs) focus on include:

  • Illegal discrimination
  • Environmental protection
  • Child welfare
  • Domestic violence

Occasionally, these lawyers may represent clients who seek to change laws to improve society as a whole. While public interest lawyers are a vital resource to help people, the salary for these lawyers is minimal. Nonprofit organizations often struggle to maintain funding to assist people in need. This is why these organizations provide internships to students and those who recently graduated law school to offer hands-on legal experiences.

Median Entry-level Salaries for PBLs: less than $43,000

Academia

Not all lawyers licensed to practice law will pursue law school accredited have a career as a lawyer. You can find some lawyers who continue their studies and pursue higher education in various topics of law.

These lawyers (and also experienced lawyers seeking a break from their profession) can teach at law schools, colleges, and other educational institutions. Alternatively, lawyers who are practicing can pick up a side job as a teacher and publish their own personal research related to law and legal ethics.

Estimated Number of Lawyers (2016): 619,530

Judicial Clerkship

Here’s another common place you’ll find fresh graduates from law school. Judicial clerkships provide aspiring lawyers with a 1- or 2-year experience working with a judge. Each judge can have up to 4 clerks working with them. A clerk’s core responsibilities include:

  • Legal research
  • Document drafting
  • Developing opinions
  • Attend hearings and trials
  • Prepare trial memoranda
  • And many more legal tasks

Judicial clerkships provide law graduates with a chance to receive valuable experience which can help them find a position at a higher-paying firm. In some places, permanent positions may be available for clerks.

Reference for Lawyer’s Average Salaries: Bureau of Labor Statistics

Determine client’s legal rights

Lawyers have to determine the legal responsibilities of their clients. Generally speaking, the client will look at the scenario he narrates and identify facts to be cited in legal documents. The legal department then assesses and analyzes the current laws, rulings, and regulations for clients. Those companies inform the client of their rights and the right of redress for breaches. In certain cases, a lawyer may look through evidence to determine liability to the client and determine the right action.

How does one decide what type of lawyer to become?

How do people attract lawyers? Why are you doing so much work? How are people represented? Can we create societal impact through this work? How can we get involved? How would you describe the ideal professional life? How are job prospects compared to other law types? Tell us about your favorite class at law school? Usually lawyers enter law school admission test the legal field in private reasons.

Public Interest Lawyers

Legal-aid organizations generally are nonprofit organizations that provide assistance to the privileged. The lawyers listed in this section aim to provide assistance to minorities who do not have a legal system. Occasionally these lawyers seek changes in law to improve societal conditions. Although public interests lawyers are vital for helping people, their wages are small. Non-profit organizations struggle with maintaining the necessary funds to help those in need. Hence these institutions provide internships for students completing law studies in a safe environment.

Lawyers On Demand: The Future of Legal Services?

Could this the future of legal services? A future of lawyers on demand which allows people to choose from a pool of legal talent, at affordable rates, whenever legal advice is needed.

Although the traditions in law run deep, there is a trending new opportunity for those pursuing a legal career. Instead of working at a law firm, working insane hours, and having a portion of your earnings going into the owners’ pockets, you can become a freelance lawyer, working on demand.

Will Lawyers Quit Working At Firms?

Law firms dedicate considerable time and resources training their associates toward full-fledged lawyers. The hours can be long and additional work may be completed outside of office hours.

Becoming a freelance lawyer offers an alternative lifestyle to the traditional hard working demands placed on lawyers at a firm. Freelance lawyers have the ability to decide their working hours. It allows more freedom and flexibility for scheduling, operating a side business, or spending more time with loved ones.

Some freelance lawyers may opt to take a few months off to travel and pursue other lifestyles. Creating a work-life balance is a lucrative choice for young adults seeking to enjoy their adulthood even while developing their career in law.

Are All Freelance Lawyers Qualified?

While it can be easy to distinguish the reputation of a law firm, some prospective clients may be hesitant to work with freelance lawyers. Not knowing whether a lawyer is fresh out of school or was let go from a firm for malpractice may defer people from choosing freelancers.

However, in most cases, freelance lawyers are those that have had experience working at a firm and choose to take their career in law down a different path. Experiences will certainly vary from lawyer to lawyer, however, there are certain standards that all lawyers must follow in order to practice law.

Freelancer lawyers have the opportunity to be more selective with the caseloads and time management. These lawyers can maintain a high level of quality for their services by focusing on providing exceptional client experiences in order to attain future work and referrals.

Benefits of Freelancing

Take a look at how both lawyers and clients can benefit from freelancing:

Lawyer Benefits:

  • More freedom
  • Flexible schedule
  • Higher earning potential
  • Offer higher value work
  • Work on more unique clients and cases
  • Build expertise in the desired niche

Client Benefits:

  • Access to lawyers on demand
  • Affordable rates
  • Reduce overhead costs
  • Cost-effective alternative to in-house lawyers
  • Ability to hire experts in a specific area

Freelancing lawyers have the ability to offer convenient services for short-term and occasional clients. It offers clients an alternative to expensive lawyer fees from a reputable law firm while maintaining the quality of service.

Many law firms are also recognizing the benefits of hiring freelance lawyers on a case-by-case scenario. Law firms can reduce their overhead costs by avoiding fees for health plans, holiday pay, and maternity leave.

Freelance Lawyers vs. Solo Practitioners

It would be wrong to assume that solo practitioners of law are the same as freelance lawyers. In most cases, the difference between the two includes the following:

  1. Clients. Solo practitioners often work from an office and offer legal advice to their clients. Often, freelance lawyers do not provide any form of legal advice unless working on cases with other lawyers, law firms or administrative legal departments.
  2. Hours. For a sole practitioner, working hours can be long and unforgiving. It is common for lawyers to send invoices for 40 to 50 hours worth of work even though they required an additional 5 to 15 hours after hours. Freelancers have much more freedom and can plan in advance which days to take off and enjoy for themselves.
  3. Type of Work. Since freelancer lawyers have the freedom and flexibility to define their services and choose their clients, they can find themselves working for unique and challenging clients. Since freelancers offer more of the time to companies and other law firms, there tend to be fewer worries about dealing with emotionally taxing non-lawyer clients. Lawyers seeking to work more directly with the law and reduce the amount of emotionally draining counseling-like experiences with clients would certainly prefer freelancing.
  4. Flexibility. Solo practitioner typically works from an office. This requires them to purchase office equipment, hire assistants or clerks, and maintain their office space. Freelance lawyers often don’t have this. Instead, freelance lawyers can use a range of locations and technologies to meet and connect with their clients.

Choosing to become either a freelance lawyer or a solo practitioner comes down to who you are as a lawyer. If you know how to manage your time and wish to have extra hours for yourself, freelancing is the way to go. In contrast, if you’re the type of person who enjoys a structured lifestyle that is motivated by a high-stress working style, focus on becoming a solo practitioner.

Freelance Platforms for Lawyers

There are a variety of online sources providing freelance lawyers access to prospective clients. Axiom, Vario, Lawyers on Demand provide unique matches for clients seeking flexible lawyers for their situations.

  • Axiom – The main feature that Axiom offers is a platform for freelance lawyers to create a profile and showcase their legal services to prospective clients. They offer temporary in-house services to clients who can hand-pick their own lawyers. Axiom currently has over 1200+ lawyers available provide services for real estate, litigation, intellectual property, employment and benefits, derivatives, finance and more. Axiom also offers global reach to assist with international businesses and clients.
  • Vario – This freelancing platform for lawyers offers flexible legal support for law firms, in-house companies, and individual clients seeking support. They focus on alleviating their client’s stress, reduce costs, and provide measurable results. Vario understands that the world is changing and remote work has become a staple in today’s working environments. They work directly with lawyers to uncover exactly what a lawyer wants to do and how to do it.
  • Lawyers on Demand – Here you’ll find services dedicated to those who want an in-house team or hired help at a law firm. All freelancers at Lawyers on Demand are carefully screened for quality and talent. They work with lawyers ranging in all areas of specialization to provide access to legal support for anyone looking for a lawyer. As of now, there are over 600 lawyers and consultants available to support prospective clients.

A Lawyer’s Working Conditions

Lawyers tend to enjoy a well-earned career after law school accredited investing years in continuing legal education and training as an associate. While the path from law student to a successful lawyer will be different for each person pursuing law, there are numerous similarities in lawyer’s working conditions.

Working Hours

Successful criminal lawyers will work hard and put in long hours at the office. It can be expected that most lawyers will sacrifice their evenings and weekends to work with clients. This is due to many clients being preoccupied with their own 9 to 5 day jobs and cannot get time off work to visit a lawyer for legal aid.

Salaried trial lawyers and associates may work according to a structured schedule. They may follow a strict 8 hour work day and only offer more when demands at the office grow.

Private lawyers and solo practitioner typically have irregular working hours. If they have their own practices or started their own law firm, they will spend more time implementing marketing strategies, writing a blog, conducting research, consulting clients, and preparing documents.

Overall, lawyers may be billing clients 40 to 50 hours per week when they are actually working 55 to 70 hours a week (or more).

“Seasonal” Lawyers

Seasonal lawyers can be considered as those specialized lawyers who provide specialized legal services at particular periods throughout the year. One example of a seasonal lawyer would be tax lawyers.

However, the work a lawyer provides is not exactly seasonal. Instead, they may experience spikes in the intake of clients and increasing caseloads. During this time, these lawyers may experience greater levels of stress, longer work hours, and higher pay. 

Freelance / Remote Lawyers

Instead of working as a salaried lawyer at a corporate law firm, there is the possibility of becoming a freelance or remote lawyer. These kinds of lawyers find various contracts by working with established firms and government agencies.

Freelance lawyers have much more flexibility with their time and client caseloads. They can have their own office or they can work from the comfort of their own home.

The range of opportunities is greater for freelance lawyers which allows them to work in various jurisdictions. Since they will be working with attorneys at an establish firm, they are the ones who sign off and the duties lawyers finalize legal documents which the freelance lawyer assisted on.

24/7 Access 

In some cases, lawyers may have to provide 24/7 on-call access. Depending on the demands of the case, clients may require contact with their lawyers to help handle legal obligations in their particular situation. Offering 24/7 access to a lawyer is common for high-profile civil and criminal cases, and not typically provided by most firms.

However, in order for some law firms to remain competitive, there are 24/7 services that provides access to lawyers at any time of the day. This is particularly useful property for law students and for intaking new clients who may call an office for information when it is urgent for them to find an answer. There is a list of outsourcing solutions for lawyers that allows law firms to have round the clock access.

Relationship Demands

Lawyers are expected to have strong interpersonal skills since they will be working with clients dealing with a wide range of emotional and legal issues and personal situations.

Clients coming into an office may be angry, unhappy, or emotional upset because of their legal situation. Depending on how a lawyer communicates with their clients, it could make the difference between another successful case in civil law or an unfortunate pursuit of malpractice.

Having the social skills are critical for a lawyer to maintain their private legal practice as well. Lawyers will spend a significant amount of time communicating with their clients. They will use the telephone, e-mail, memos, letters, and other forms of communications to rely on information to their clients and other legal professionals.

Expectations and Responsibilities

Lawyers have demanding working conditions requiring attention to details, precision with communications and writing skills, and attentive decision making. If there’s an error in a lawyers judgment or action, it could result in delays and improper rulings in the courtroom.

Lawyers are greatly responsible for the outcome of their client’s case, which ultimately affects their lives and reputations. In some cases, lawyers are solely responsible for the decisions they make which can have an overall impact on a whole constitutional law firm. If firm’s don’t agree with their lawyer’s decision making or if it jeopardizes the profitability and ethics of environmental lawyers in a firm, lawyer’s can lose their jobs.

The workload for lawyers requires intensive research legal writing and investigation. Lawyers are expected to perform the same mental tasks in and out of the office. They may also have to follow a dress code.

 

In The Courtroom

When a lawyer goes to court, they serve as the representative of federal government for their client; they provide advice to other lawyers advise their clients; they explain the legal rights, obligations, and appropriate actions; they are an advocate of law and assert their client’s position; they negotiate terms and ensure an honest outcome; they evaluate evidence and structure compelling arguments; they write reports and summaries of the outcomes of their client’s legal affairs.

Lawyers going to court must act professionally and provide prompt support to their clients. In these situations, tensions can be high because rulings in criminal law and civil cases can completely alter a client’s life. While a lawyer may serve as a beacon of hope for their clients, they must also adhere to the Rules of Professional Conduct outlined by the American Bar Association (ABA) and protect themselves from being sued from malpractice.

Competition

Lawyers experience a significant amount of competition throughout their career. It begins with they attend law school, competing to enter some of the best law schools in the country. Those who get into those many law schools have a greater chance of landing a job at a high-paying firm.

If a lawyer does get hired as an associate in patent law alone, they must learn their trade while also proving useful to the firm. If an associate is offered to become a partner, they not only receive more legal work which provides more money, but they also hold greater responsibility regarding the profitability of lawyers work for the firm.

Law firms are constantly competing for clients in their district and legal offices. Having the right marketing strategy can make all the difference for those lawyers that succeed and those that close office after a year or two of practice.

How to restore balance to your work-life as a lawyer

It may be easier to manage legal hours and be well-balanced, but it make a lawyer’s working conditions more difficult. Here are several ways legal professionals may benefit from longer employment hours.

As a lawyer, it can be challenging to maintain a balance between work and personal life, but it is essential for your overall well-being and long-term success. Here are some tips to restore balance to your work-life as a lawyer:

  1. Set Boundaries: It’s essential to set clear boundaries between your work and personal life. Create a schedule that allows you to have dedicated time for work, as well as personal activities such as exercise, hobbies, or spending time with family and friends.
  2. Prioritize: Make a list of your priorities, both professional and personal. Focus on the most critical tasks and delegate or outsource some of the less critical ones to free up your time.
  3. Learn to Say No: Don’t feel guilty about saying no to additional work or commitments that may interfere with your work-life balance. It’s essential to learn to prioritize and protect your time.
  4. Take Breaks: It’s essential to take breaks throughout the day to recharge and avoid burnout. Take a walk, grab lunch with a friend, or engage in another activity that helps you relax and recharge.
  5. Unplug: Make a conscious effort to disconnect from work-related communication when you’re not working. Turn off email notifications, and set aside specific times for checking and responding to emails and messages.
  6. Seek Support: It’s essential to have a support system, whether it’s family, friends, or a mentor. Share your concerns and challenges with them, and seek their advice and support.

By following these tips, you can restore balance to your work-life as a lawyer and maintain your overall well-being and long-term success practice law yourself.

Is being a lawyer a stressful job?

Yes, being a lawyer can be a stressful job. Lawyers often have to deal with high-pressure situations, strict deadlines, long hours, and heavy workloads, which can contribute to stress and burnout.

In addition, the nature of legal work often involves dealing with conflicts over legal ethics, making difficult decisions, and representing clients in challenging situations, which can also be emotionally draining.

Furthermore, the legal profession can be highly competitive, and lawyers are often under pressure to meet billable hour targets and deliver results for clients, which can add to the stress.

However, there are ways to manage stress in the legal profession, such as setting boundaries, prioritizing self-care, seeking support from colleagues, and practicing mindfulness and relaxation techniques. It’s important to recognize the potential for stress in the legal profession and take proactive steps to manage it.

Solo Lawyer’s Guide To Websites

Being a solo practitioner comes with added obstacles and challenges that established law firms may not experience. From office administration to employee management to client intake, there are many tasks that must be performed in order for a legal service to succeed.

This article will focus on the importance of lawyer websites and why having one would benefit a solo lawyer.

Here’s a quick overview of everything this solo lawyer’s guide will cover:

  • Getting a website
  • Finding web design ideas
  • Starting a blog
  • Promoting the website
  • Improving the website’s performance

Reasons Solo Lawyers Need A Website

Solo lawyers have the ability to choose their own hours, select who they work with, and decide which cases they want to work on. While this may sound appealing at first, the additional work required to run a law firm by yourself can take a considerable amount of extra time.

To reduce some of the inevitable work, solo lawyers can use a website to delegate many of their regular office tasks.

Here are a few benefits solo lawyers can get with their website:

  1. Advertise Legal Services.
  2. Find New Clients
  3. Establish a Brand / Reputation.
  4. Improve Intaking.
  5. Share Professional Legal Knowledge

There are some DIY website builders or if you don’t have the time to build a website yourself, you can hire a professional developer.

Website Design for Solo Lawyers

Although a website should provide useful information, the design and functionality can affect whether a visitor will use your legal services or search somewhere else.

Most visitors coming to any website will be searching for the information they need right away. If your solo lawyer website takes too long to load, has an unattractive design, or is confusing to navigate, expect visitors to leave before ever inquiring about your practice.

Designing a website with your prospective clients in mind will have greater benefits in the long term. Here are a few tips to guide you toward a good website for your solo service:

  • Choose A Good Design. The aesthetics of your solo lawyer website is important. Consider the look and feel of your website. Ask yourself, does it showcase your professionalism? Expertise?
  • Don’t Confuse Visitors. When visitors come to your website, keep the message clear and make your pages easy to navigate. Nothing is more frustrating to someone online than landing on a website and not knowing what to do or where to go.
  • Offer Quality Content. While it may be useful to have a website featuring your office hours and contact information, you can improve your website’s performance by adding a blog and providing helpful information.
  • Have A CTA. You need a Call To Action on your website. This could be an onscreen pop-up requesting an email or your contact number in large font that offers the visitor a free consultation if the contact you today.

When you discuss your website with a web designer, remember to focus on the website’s function while paying attention to the overall aesthetic and design. To get more ideas for you website design, check out 2017’s best lawyer websites or 2018’s best law firm websites.

Blogging About Law

Solo lawyers with a blog on their website can improve their reach for prospective clients. Blogs are a great way to share informal information, showcase your expertise in your area of law, and build an online reputation.

Blogs allow solo lawyers with competitive strategy for marketing their legal services. For example, the information and expertise about the law may be unique to you. Sharing some tips, such as what to do after getting in a car accident, can help you stand out against other law firms in your area.

To create a successful lawyer blog, you’ll want to consider the keywords people are using in search engines. For example, if you’re a solo lawyer practicing divorce law in California, you’ll want to write an article with similar words inside. Keep reading to learn how keywords in your website can improve its performance. 

Promoting Your Legal Services

In order for a solo lawyer website to serve its purpose, finding new clients, it is going to need visitors. Paid promotions can be an effective method toward promoting your legal services and finding your next client.

To get started, two of the most common places to promote a website include Google PPC and Facebook Ads.

Google uses competitive keywords to provide ads on the first page of their results to people making searches related your selected words. Facebook offers this same feature, however, it has an even more powerful tool for targeting the perfect audience.

Depending on your budget and goals, Google PPC and Facebook Ads can have different results. For more information about which one you should use to promote your website, go to Google PPC for Lawyers or Facebook Ads for Lawyers.

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Improving Your Website’s Performance 

For alternatives to paid promotions, you can make a few modifications to your website to improve the performance. Search Engine Optimization (SEO) is a method of making your website better recognized by search engines which presents your website to more people.

As mentioned before, having a blog is one way to improve your SEO. Blogs allow you to add various keyword rich pages to your website which can improve the likelihood of your website being discovered.

Other methods of improving your solo lawyer website’s SEO includes:

  • Obtain backlinks from other websites
  • Perform competitive keyword research
  • Add titles, sub-headers, and meta-information
  • Submit website to directories

Improving the SEO of a website can be both technical and confusing. To get a better understanding of SEO and the things you can do to improve your website go to SEO for Lawyers.