Category Archives: Ultimate Guides

Suit Advice for Lawyers

The way you dress often has a lasting impression on people. Lawyers are typically known to wear sleek suits that give them an appearance of authority and power.

While some law firms may be adopting a business casual dress code, associates and lawyers would be wise to ignore this. Formal business appearances will always be necessary if you’re heading into the courtroom or providing a client consultation.

Being caught in a casual outfit is not going to set a professional impression. To truly look like a lawyer, you’ll want to dress like a lawyer. If you’re wondering what you should wear at the office or when heading into the courtroom, here’s some advice about suits to wear.

Suit Color for Lawyers

Before reviewing a few suits for you to consider, you may want to know some of the latest trends in fashion.

Just like in business, you should follow the K.I.S.S. principle: Keep It Stylish yet Simple.

Black – tends to be seen as the most professional go-to for suit colors, however, it may not be suitable to wear in the courtroom. Black suits are often worn at funerals and this is not the impression you want to set when you step in front of a jury

Navy – this is a common color found in the courtroom and having the additional pinstripes is a classic lawyer’s look.

Brown – this color is often seen as informal and may be best to wear in the office and not in the courtroom.

Charcoal – here’s another common color worn in the courts, charcoal can be paired with many colors to give yourself a complimentary look.

White – you might have to be a lawyer working with high-class celebrities to pull this off.

Olive think about your skin complexion, olive is a color that is difficult to match.

While color is an important feature when considering what suit to wear at the office and when going to court, style is equally important. Polka dots may be your thing, but it may not convey the impression you desire. Remember to keep it simple, flat colors with the occasional pinstripes can provide a great foundation for your lawyer’s wardrobe.

Suit Accessories for Lawyers

Your suit serves a few specific purposes: to look sharp, to look prepared and to look professional. When selecting accessories, there are a few items that can put your suit together or strip away the appeal.

Necktiesevery lawyer in a suit needs a necktie. Depending on the style of suit you wear, choosing the right necktie can accentuate your overall appearance. Having a simple silk necktie with stripes or a solid color can maintain a professional appearance. Using bright colors, while showing off your personality, can be distracting.

Cufflinksgetting a sophisticated pair of cufflinks that add a touch of style to your lawyer’s suit. Try not to get anything too bold as a simple set of cufflinks should be all you need.

Tie Clipswhile not a significant enhancement to your overall appearance, having a tie clip makes your suit more functional and looking neat.

Maintaining Your Suits

There’s something about suits that have an effect on people’s personalities. Suits tend to add a boost of confidence, make you feel stylish, and of course, convey that you are serious about your career in law.

However, suits can be pretty expensive. If you’re in your first year of practicing law or you’re experiencing a financial crisis, you may try to use the same suit from your university years.

In all likelihood, the body you had years before is not the same body you have today. Having a properly fitting suit can make all the difference when interacting with new clients at a free consultation. Consider getting your suits refitted at a tailor or make an investment and restock your wardrobe.

Another important thing to do with your suits it to properly care and tend to them. Here are a few tips to guide you:

  • Never put it in the laundry, always dry clean.
  • Hang it up with a hanger whenever you don’t wear it.
  • Have multiple suits to give some suits a break
  • Brush it down with a soft brush to reduce dry cleaning visits
  • You’ll ruin your suit if you use an iron

Suits for Female Lawyers

Women’s fashion tends to have much more diversity and flexibility than men’s. However, even with the acceptance of casual attire in some law firm’s, sticking with a conservative attire works well with interviews, court appearances, and client meetings.

In the past, skirted suits were the expected dress code for female lawyers. However, this has changed and women in law are now seen wearing pantsuits. If you are considering to wear skirts, the common rule of acceptance is that your skirt should fall below the knee.

While suits are a common necessity for lawyers, women can wear other acceptable clothing such as cardigans, vests and collared polo shirts.

Women searching for suits to practice law have a few more things to consider than men. Wearing tight-fitting suits and low cut tops of any kind will be seen as inappropriate. As well, wearing skirts above the knee can be distracting and unprofessional.

Overall, there are similar rules that apply to both male and female lawyers: wear suits that fit properly and maintain professionalism.

Guide To Google Trends For Lawyers

If you plan on using search engines to lead new clients to your legal services you’ll want to know the latest trends. Having all the latest data and information about what people are searching for on the internet is the key factor for any business offering their services online. Luckily, Google Trends offers a tool that does that.

Understanding the data surrounding search data allows for an effective marketing strategy to emerge. The behaviors of consumers are constantly changing and adapting. Search data reveals new insights about your clients, competitors, and industry.

Let’s explore how search data can influence your marketing decisions and the content you create for your law firm’s blog.

What is Google Trends?

Google Trends reveals the frequency (or popularity) of a search-term being entered compared to the total search volume across various regions of the world. Using this tool, you will be able to see the trend of a search term across time. You can also look at search data for in real-time, too.

Science Direct studied the usage of big data and found that notable search queries were performed for statistics, policy and law. This big data can be used to make informed marketing decisions for your law firm.

In addition to marketing, Google trends can:

  • Analyze the interest of search users related to your area of practice
  • Forecast legal issues that require immediate attention
  • Acquire a diverse set of information from various sources
  • Access raw search data related to your area of law

Having a better understanding of how people are using Google, especially in terms of people dealing with their legal questions, puts your law firm in a position where it can solve their problems.

How to Use Google Trends

Getting started with Google Trends is simple and the best part is it’s free to use. On the main page, you can browse trending stories or explore topics using the search bar.

To start your own research and analysis of big search data go to Explore and enter your search term or topic.

Before hitting enter, you may want to adjust a few of the settings to obtain search trends related to your practice and your area. You can make adjustments to:

  • Choose your country or anywhere else in the world.
  • Choose from past hour, 4 days, 7 day, 30 days, 90 day, 12 months, 5 years, or from 2008.
  • Choose a category based on your area of practice (i.e. an personal injury lawyer may choose Autos & Vehicles).
  • Search type. Choose from News, Web, Image, Google Shopping, or YouTube.

How Lawyers Can Use Google Trends

If you’re wondering why traffic to your attorney website is declining, Google trends can help you reveal why keywords which ranked well before may no longer bring in new visitors.

However, SEO experts can spend hours creating a strategy from a deep analysis of Google trends. Here’s a few ways your law firm can use Google Trends:

1. You can use the search bar to explore general topics like “practice area + lawyer” or “law related search term” keywords (i.e. divorce lawyer or divorce in New York).The first screen you’ll see is Interest Over Time which shows the popularity of those keywords over a certain period of time.

When you add additional search terms you can better understand the overall search demands related to your area of practice. The peaks and dips show trends throughout the year which can guide you toward when and what you publish on your blog. 

2. Next, you can see where each search words and being used throughout the country. When you browse over each state and you will see the interest based on each search query.

After selecting one of the states, you can get more detailed results of trends based on metro locations.

3. At the state level, you can start to see some specific search queries being made throughout the state. This feature is useful to make decisions about opening an office in a location where law-related terms are being searched the most.

You can see that the search term Divorce has high interest in Bakersfield. This could be an ideal location to open an office because of the high search demand.

From the state level, you can go even deeper to see where and how popular a search term is being made. However, if there is not enough data you will see a notification. You can try using a more general search term to obtain more information.

4. Try searching YouTube trends. Not everyone is using Google’s search engine to find answers to their problems. YouTube is another great source to analyze trends and perhaps find ideas for your own advice or news related video channel.

5. Use Trending Search to find the latest news and searches trending right now. You can find this by navigating to the menu bar on the left. Trending searches is a great way to get ideas for your content. If there’s a popular news item or topic that’s related to your law firm, consider writing an opinion piece or offer your perspective on the situation. Doing so can put your law firm’s website into by spinning current events toward your legal services.

If you want to get notifications to your inbox as-it-happens, each day, or each month, you can click the “+” button to subscribe. When you regularly update your blog with fresh content, this sends a signal to Google and other search engines that your website is active and providing value. Knowing the trends can help you adjust your blog content toward an audience with a specific search demand.

Ready to Use Google Trends?

Remember, Google Trends is showing you what is or has been popular on their networks. Lawyers can use this information to:

  • Discover which keywords (or search queries) are most popular
  • Find related keywords that are becoming popular
  • Compare law related keywords that are gaining or decreasing in popularity
  • Identify geographic locations where keywords are used

While you can use this to create your content and social media posts, there are better and more accurate tools you can use for SEO.

Lead Generation Ideas For Lawyers

You might think the purpose of your lawyer website is to provide information about your law firm’s legal services or a place where people can request a consultation. While these may be the primary objectives, there are a few things you must do before the phones start ringing.

From a digital marketing point of view, lead generation is a popular term you should understand. When you’re looking for potential clients for your firm, driving the right traffic to your website is the first step then turning those visitors into clients is the next.

If you’ve been wondering how to get more leads at your law firm, perhaps this will help you out.

What is Lead Generation?

Perhaps you’re new to owning a website and you’re just getting into all the technical language that comes along. Here’s a quick overview of common words used in online marketing:

  • Traffic refers to the number of visitors to your website which can either be real people or bots. You can see this if your website connected to a tool like Google Analytics. Once installed, you’ll be able to track both web visitors and the number of page visits.
  • Lead Generation is the process of curating or collecting prospective client’s contact information and taking them as clients.
  • Landing/Squeeze Page can be used to send web traffic to a specific web page to offer valuable content in exchange for their contact information. Alternatively, you can offer a special promotion (i.e. free consultation) which can only be found on this page.
  • Sales Funnel is a series of steps that takes leads through the process of becoming a new client at your firm. From a lawyer’s perspective, you use various strategies to market and bring in new clients (i.e. drip marketing).
  • Conversion Optimization is a process of increasing the percentage of visitors to your website and converting them into a new client.

Perhaps you can start to see that there are various angles you can take when it comes to marketing your law firm’s website. The essentials include web traffic to generate leads and a landing page to collect them. As well, you’ll have to perform ongoing site analysis to find new ways to turn more visitors into clients at your firm (maybe changing some of the colors on your website will work).

This will likely be an ongoing process for your online marketing strategy. In the meantime, let’s explore how you can improve you lead generation at your law firm.

More Leads. More Clients.

When you’re considering a lead generation strategy for your law firm, you want to ask yourself these kinds of questions:

By addressing these questions, you can start to develop your own methods to finding clients that you prefer to work with. Remember, this is your business which means you ultimately decide which types of clients you choose to work with or not.

What Kind of Clients Do You Want?

Let’s start here. Do you even know what kind of clients you prefer working with?

You probably don’t enjoy taking on clients that add more stress and more work than is needed. Perhaps if you’re in a desperate situation, you may accept these clients because you need the cash. But, you know if you continue doing so, you’re going to burn out.

Instead, take a moment to determine who you enjoy working with and what specific cases you handle best.

If you’re depending on the internet to find almost all of your clients, you have to be prepared that people are going to be “shopping around” for the lowest rates. Nonetheless, that’s not to say you can’t find quality clients online, it’ll just take a bit of effort and testing to find.

Now, before you keep reading, ask yourself this: was there ever a client you would rather not work with?

Where Will You Find Your Clients?

Your prospective clients are likely a few clicks away from stepping into your office to get their legal struggles solved.

You should be aware that search engines receive a lot of queries from people looking for solutions to their legal problems. Some common search entries may be:

  • [Lawyer Type] + [Location]
  • [Lawyer Type] + Fees
  • Cheap/Affordable Lawyers + [Location]

Often, you can design your website in a way to attract these searcher to your website. This is the process of SEO and you can find more information about that kind of strategy for your law firm here.

Knowing where your clients are spending much of their time online can be difficult if you’re not familiar with the web. However, social media (i.e. Facebook, Instagram, LinkedIn), are great places to start targeting specific groups of people who may be in need of your legal expertise.

Ideally, you should have your website listed on as many local directories as possible as well as search around to find niche locations where people may be search for a lawyer.

For the solo lawyer doing all the marketing yourself, you may want to consider these marketing ideas coming next (these ideas also apply to lawyers and law firms of any size).

How Will You Attract Those Clients?

Are you familiar with the term bounce rate? It wasn’t defined above however it refers to the amount of people who visit your website then leave right away.

This happens because the content or information on your website and landing pages aren’t fulfilling the need that people were looking for.

In order to attract more clients to your firm, you’ll have to test a few different strategies to see what works and discard what doesn’t work from your marketing methods. Here’s a few strategies you can consider to start generating more leads:

Strategy #1: Compelling Landing Pages

If you’re running a PPC campaign, you’ll want to make sure your marketing dollars are getting you the biggest return possible.

The best way to ensure you don’t waste all your money is making sure the keywords you use in your ads is congruent with the message on your landing page.

If you think of your website in terms of a sales funnel, consider offering a free consultation. As you run your ads, target the immediate needs of people thinking about divorce, those recently in a car accident, or a new business in need of copyright protection.

You should understand the fundamentals of keyword research to know which words people are using to serve better ads. As well, you should create ads that not only look good but remain consistent to the overall message.

Then, when people start are arriving to your landing page, use a strong and compelling message that gets them to sign up to an email list, send a message to your firm, or to call you right away.

Strategy #2: Helpful Videos

Are you Camera Shy? Hopefully, not.

Offering a helpful video, especially with your expertise in your area of practice, can allow you to make stronger connections and build better trust online.

Let’s face it, a few words on a screen may not be the icing on the cake when it comes to choosing a person who’s going to help a dire situation or prevent someone from going to jail.

Instead, videos allow you to reveal your personality and send a direct message to those considering a lawyer in their community. Take a look at this lawyer who takes a camera to his office and capturing his entire day:

Strategy #3: Offer Free Information

You’ll see this strategy used a lot of online services. They create a free piece of valuable content, host it on their website, then give it away for free in exchange for someone’s contact information.
As a lawyer, you know there’s all kind of questions people have about their legal situations. For example:

  • Those going through divorce want to know what rights they have, the risks involved, and the possible outcomes to their situation if they and their spouse can’t come to an agreement.
  • In the business world, copyright infringement can ruin a business. People want to know how they can protect their creative intelligence and what kind of legal action they can take if their ideas are stolen.
  • Some people experiencing a traumatic event may not know what actions to take in their situation.

This list can go on and on, however, the point here is to create some valuable content that addresses these common concerns. Consider creating a short ebook that addresses them and creating a dedicated landing page to make the exchange.

You can then follow the same idea from above where you use the emails collected to send more content, offers, and information about your legal services.

Quick Warning About Lead Generation

If you ever consider hiring someone to help with your lead generation, there are a few things you should consider before you do. These services may offer pay-per-lead or pay-per-click vendors. However, you have to watch out because you can get a lot of leads (i.e. emails, phone numbers, etc.) but they may not be interested in your business.

In case you want to go ahead and use these services, consider these lawyer specific pay-per-lead services:

Please do your own due diligence before using any of these services. We do not endorse nor receive payment from these services. These are just a few of the available PPC and PPL services you can use for your firm. Results will very and should always be measured for cost effectiveness.

Life After Law School: What New Lawyer’s Need To Know

You’re one of many who have spent years in school studying the intricacies of law and spending thousands of dollars to get to the bar exam. Then, after all that hard work, what’s life like after law school?

You may have ambitions to become the best state lawyer or you may simply want to become a partner at a local firm. Whatever path you choose to go on, here you’ll get a glimpse of life after law school.

Competing for a Place in Law

There are only so many big law firm’s offering high paying positions. Often these firms are selecting the top of class from the world’s best law schools.

If you’re unfamiliar with these school, every year the National Law Journal (NLJ) publishes a report on which schools are sending their graduates to practice biglaw. Here is their list of the top 5 schools:

  1. Columbia Law School
  2. University Pennsylvania Law School
  3. University of Chicago Law School
  4. Northwestern University Pritzker School of Law
  5. Duke Law School

To see the entire list from NLJ, go here.

If didn’t attend one of the top schools listed above, there are still many choices available in your career of law. Some graduates choose to become an intern or start a clerkship to gain the experience and expertise to practice law at a higher, more competitive level.

Some internships offer a paid position and clerkships are done alongside a judge. Taking this route after law school can provide you with insight into how the law is practiced within the courtroom and prepare you for other aspects of the law.

Other options include continuing to study law at a doctorate level and obtaining a degree such as:

  • Juris Master – M.S.
  • Master of Laws – L.L.M.
  • Doctor of Judicial Science – S.J.D.
  • Doctor of Comparative Law – D.C.L.

Each of these educational routes will add an additional year or two of study. However, the investment can be well worth the time and can lead to a better paying lawyer salary.

Life as an Associate

Traditional law firms use to function using a two-tier system for lawyers which included: associates and partners. An associate would be expected to work at the firm for almost a decade before being considered a partner. If you became a partner, you would be given equity and given a share of the firm’s profits.

Before the 1980s, many associates would stay with one law firm working hard to become a partner. However, when American Lawyer, a monthly magazine dedicated to lawyers, published a listing of the country’s profits per partner at the largest firms, the working world of law began to change.

Now, it is likely that both associates and partners will work at multiple firms, for both experience and profit, over the duration of their career. Life after law school can be extremely stressful for newly appointed associates that have high debt while dealing with a heavy workload.

However, as an associate, you will have the freedom to explore the area of law that interests you. As well, responsibilities like court appearances, client consultations, and depositions will gradually increase after the first year of practice. You may even be expected to continue educating yourself about your area of practice as you work at your firm. This is a part of the grooming process if you plan to stick around and become a partner.

Becoming A Partner

Although the path to partnership differs from firm to firm, most associates seek to become an equity partner and receive a portion of the profits.

Before becoming a partner, you may first become a senior associate and then a non-equity partner. Both advancements will receive a higher salary and significantly more responsibility. However, when becoming an equity partner, there is also an added level of liability which makes you responsible for keeping the law firm profitable for years to come.

You will likely not become a partner straight out of law school, however taking this big step in your career provides guaranteed employment and becoming a partial owner of the firm.

For more about becoming a partner, go here.

Alternative Paths to Law

Depending on your situation and your experiences out of law school, you may decide that working law firm as an employee is not fit for you. The years, dedication, and hard work may seem too far away to yield the career path you dreamed about while studying for the bar.

An alternative path to becoming an associate and waiting to become a partner may be starting your own law firm.

There are a few things to consider if starting your own law firm is the path for you:

  • Registering your business (i.e. LLC, Sole-proprietorship, etc.)
  • Establishing your presence in your community
  • Developing a website for your law firm
  • Marketing your legal services
  • Finding new clients
  • Avoiding malpractice

If you’re thinking about starting your own law firm, here are a few articles to guide you toward developing a successful legal career:

Getting Your Law firm Started

Having A Website For Your Lawfirm

Marketing Your Law firm

Understand Risk

Software to Improve Your Law Firm’s Efficiency:

Steps For Setting Up A Virtual Office At Your Law Firm

For a solo practitioner or a small law firm, setting up a virtual office at the office can make legal services run more effectively and efficiently.

A virtual office allows for lawyers to reduce their management and also their marketing efforts. This can help free up time to focus on client cases and other aspects of growing the firm.

If you’re thinking about setting up a virtual office, here are 5 steps to help you get started.

Step 1: Understand your needs

A virtual office can exist anywhere with the common belief that telephone operators from developing are taking calls and working the front desk.

In the legal world, having inexperienced and unprofessional telecommunication companies handle the intaking and scheduling of your prospective client’s can be both bad for your reputation and your business.

There are telecommunication services available that are dedicated to lawyers. They have trained staff that may even be specialized in your area of practice, such as criminal defense or family law.

Alternatives to using a telecommunication service are to add Live Chat to your law firm’s website. In this list of the best Live Chat services for lawyers, you can quickly and easily add a professional button to your website and interact any visitor.

Overall, there are various types of virtual office solutions. Here’s an overview of a few services virtual office service available to lawyers:

  • Customer Relation Management (CRMs)
  • Live Chat
  • Accounting Software
  • Virtual Receptionist

Virtual offices allow you to automate and improve the efficiency of your daily routines at your firm. In addition, with technology trending toward mobile interactions, you can expect to find various solutions you can manage with your smartphone.

Step 2: Consider the Pros and Cons

Establishing your law firm into a virtual office comes with both benefits and disadvantages. If you’re sure this is the right decision for your firm, there must be substantial reasoning and benefits to do so. Here are some of the benefits a virtual office can include:

  • Reduce costs
  • Increased productivity
  • Effective client intaking
  • Flexible employment
  • Operate your intaking 24/7/365

The disadvantages to a virtual office may be difficult to imagine. However, when considering the sensitive information that passes through a law firm, you may want to think twice before outsourcing work to those outside the office. Here are a few disadvantages to establishing a virtual office:

  • Reduce moral in current employees
  • Lack of support
  • Privacy liability
  • Bad for reputation (i.e. outsourcing calls)
  • Security risks

Using technology and outsourced solutions will always alleviate the workload at the office. However short-term benefits may have long-term consequences. Carefully evaluate which services are right for your legal practice.

Step 3: Measure costs

Cost reduction and savings are two major factors that influence the decision to establish a virtual office. Accounting software can provide invoices with the click of a button while tracking cash flow to make taxes easier. Virtual receptionists can handle inquiries at the office and schedule appointments for serious inquiries.

When selecting the services for your law firm, it’s best to shop around. The pricing and features offered with each will vary. There is a competitive market to provide solutions specifically for lawyers and each service will provide similar yet varying options.

If possible, you can start with a trial of their services which is usually free and does not require a credit card.

Step 4: Stick to your budget

When you sign up for virtual services you’ll be locked into a monthly or yearly billing cycle. You’ll have to determine your monthly costs accordingly and select the services that you feel will help your law firm yield the best returns.

There are services that stick to a monthly pricing plan and others that invoice you per client or lead they acquire. If you’re paying per lead, be sure that you are successfully converting those prospective leads into new clients. Otherwise, you’ll be wasting your money.

Step 5: Analyze effectiveness

Even though you have spent a significant amount of time and money investing in potential virtual office solutions, it is best practice to analyze their effectiveness on a quarterly or yearly basis.

If you’re using a virtual receptionist, measure how many new clients they help you acquire per month. Determine whether their services are providing you an improvement to your legal services or simply using up your budget.

Here are a few points to analyze with your law firm’s virtual office services:

  • How many clients does it yield
  • How much time is being saved
  • How are much are costs being reduced
  • How many issues have occurred
  • How often is tech support needed

The ease of installation for more virtual office services may reduce the hassle of finding a talented staff to hire at your firm, taking the time to develop in-house employees can sometimes be worth the effort.

In-house staff can reduce headaches of spending hours on a phone with support teams that may or may not be able to resolve your problems right away. Also, training staff can establish to long-term employees which understand the process of how your law firm functions and can lead to better performance than outsourced solutions.

These 5 steps are just a guideline if you’re thinking about turning your law firm into a virtual office. For solo-practitioners, reducing the number of administrative tasks may be the best option to improve efficiency and effectiveness of your legal services. If you’re looking for the best virtual solutions, check out these law firm management software.

Which Lawyers Make The Most Money?

If you’re getting into law just to make money, this may not be a career for you. Lawyers are responsible for working on some sensitive cases that can alter the outcome of people’s lives. Keeping this in mind, there is much more to the law than just money.

However, money is a motivating factor in any career. For recent graduates from law school with heavy debts, getting a good paying legal job is likely a top priority. Also, listening to an experienced lawyer with a six-figure salary might tell new associates not to worry about the money can be demotivating.

Instead, let’s take a look at which lawyers are making the most money.

High Paying vs. Low Paying Salaries

Whether working at a law firm or as a solo practitioner, lawyers, in general, make a decent amount of money.

According to the Bureau of Labour Statistics, these are some of the published salaries for lawyers in America. On the lower end, the average salary is just over $50,000. In comparison, some of the top paying salaries can earn over $200,000.

There are two major factors that influence the amount of money a lawyer earns which are location and area of specialization.

Highest Paying Cities for Lawyers

Depending on where you practice law, you could also earn more money. According to the BLS, the following states offer the highest salaries: California, New York, Florida, and Texas.

Highest Paying States for Lawyers

Some states have a higher salary than others. Here are the best paying states with the highest mean salaries according to the BLS: District of Columbia, California, New York, Massachusetts.

Highest Paying Industries for Lawyers

If you’re an in-house lawyer, you can earn more money depending on which industry they work for. Here’s the what the BLS says are the highest paying industries for lawyers: Scheduled Air Transportation, Industrial Machinery Manufacturing, Beer, Wine and Distilled Beverages, Semiconductors and Other Electronics.

Highest Paying Government Lawyers

There are some positions in government that pay significantly more than others. Public interest lawyers often have the lowest salaries whereas lawyers at the federal level can earn six figures. Here is a summary of the top paying government salaries for lawyers from the BLS: Federal Government, Local Government, State Government.

Highest Paying Law Firms

If you’re wondering which law firms offer the most money, that’ll depend on whether you are a partner or just an associate. The following law firms are some of the top-earning firms in America as of 2016: Latham & Watkins; Baker & McKenzie; Skadden, Arps, Slate, Meagher, & Flom; Kirkland & Ellis; and Clifford Chance.

Here’s a look at those numbers in more detail:

Firm
Name
Year Established Yearly Revenue Profit
Margin
Profit per Lawyer
Latham & Watkins 1934 $2.65B 50% $606,000
Baker & McKenzie 1949 $2.62B 35% $183,000
Skadden, Arps, Slate, Meagher, & Flom 1948 $2.41B 51% $727,000
Kirkland & Ellis 1909 $2.3B 55% $771,000
Clifford Chance 1987 $2.11B 36% $251,000


Source of Law Firm Statistics:
https://en.wikipedia.org/wiki/List_of_largest_law_firms_by_revenue

Solo Practitioners

What does the salary look like for a solo practitioner? Information for the amount of money earned by solo practitioners gets released each year by the IRS. Often, these lawyers have considerably lower salaries than those listed above.

In 2012, salaries were reported to be as low as $50,000. However, this amount is often seen as the starting salary for new solo practitioners.

The reason why solo practitioners have a lower salary could be due to the fact they are responsible for all aspects of their legal services. If it is not in their budget to hire legal staff to reduce time spent on menial tasks such as administrative and financial related duties, it can limit their salary.

On the other hand, there are various affordable solutions for lawyers to make their legal services more efficient and effective. Legal software help lawyers to free up more time to work with clients and network.

In addition, solo practitioners can be more successful at finding new clients if they have a website for their legal services and learn how to use online marketing.

One thing to remember is that pursuing a career in law should not be for the money. Instead, pursuing a business career may prove to be more lucrative if money is a lawyer’s true motivation.

Law Firm Partner Rank Overview

What is the difference between a “Partner”, “Executive Partner”, and “Managing Partner” in a law firm?

Law firms can be organized in a variety of ways. You can be a solo-practitioner and work alone or you can have a team of lawyers working as partners.

If you’re thinking about creating a partnership, there are many types of partnerships to choose from.

In this article, let’s examine the benefits and ky features of a law firm partner, law firm executive partner and a law firm managing partner.

What Does “Making Partner” Mean?

First, let’s take a look at the meaning of “making partner.”

If you haven’t started your own law firm and you are not already a partner, you may likely be considered as an employee or associate for a law firm. In this position, you wouldn’t have ownership of the law firm but you would be permitted to practice law.

Starting as an associate or an employee of a law firm is a great way for fresh graduates and inexperienced lawyers to learn the ropes and become acquainted with the world of law. Your time will be spent training and you won’t be providing any “billable” hours.

When you’re ready to make the transition into a partnership, this is when you’ll earn a higher salary, become a partial owner of the firm, take on greater responsibilities and liabilities, and also receive a portion of the firm’s profits.

The structure of any partnership will vary depending on how it is incorporated and you can learn more about that in Starting A Law Firm.

Law Firm Partner

Joining a starting your own law firm or joining as a partner will immediately place more work, responsibility and liability on your career. The skills and experiences you acquired as an associate can now be put into practice at a high frequency and a much greater pay bracket.

In regards to compensation, partners can be paid in a variety of ways. You may receive a salary or receive a more common method of withdrawal from a pool of profits. Other methods can include earnings that are based entirely on the clients you secured and provided legal services for yourself.

When becoming a partner for a law firm you will receive a well-written contractual agreement outlining all the terms and conditions of your partnership. Inside this contract may be things like:

  • Required capital contributions
  • Amount of profit a partner can draw and how often each receive it
  • Salary and payment schedule
  • Penalties for leaving the partnership
  • Partnership authority
  • Clauses defining death and disability
  • Procedures to resolve disputes between partners
  • Descriptions of roles, responsibilities, and accounting information

Law firm partnerships requires delicate consideration, strategic negotiations, and careful decision making. Think of joining a partnership as getting married for a certain period of time. You’ll want to know exactly who you are going to be partnered with, how they operate, what they believe in and most importantly the “marriage” rules that will influence your practice for years to come.

If joining a partnership is in your best interest, you may want to consider becoming an executive partner or a managing partner at a law firm.

Law Firm Executive Partner

As an executive partner at a law firm, you’ll take on many a distinct role in leadership and take on many of the major decisions that affect the fate and future or a law firm.

Executive partner’s require extensive insight which will support the growth of the law firm’s objectives and goals.

The responsibilities of an executive director include the overall management strategy, financial management, social accountability, workplace compliance, etc. The executive partner will be dedicated toward preserving and promoting the way the firm practices law and makes critical decisions regarding. The scope of work focuses primarily on short and long term operational decision. In comparison, a managing partner will be dedicated  toward high level management decisions and strategic issues.

Executive partners take on most of the administrative duties in the firm to ensure that operations run smoothly. They also perform functions in accordance to the principles and rules the firm has in place. The executive partner will often be elected from a committee managing partners and other high positioned investors in the law firm.

If you’re being considered as an executive partner of a law firm or seeking this position, the overall success of the firm will be entirely up to you.

Law Firm Managing Partner

Before becoming an executive partner at a law firm, it may be in your best interest to become a managing partner.

Managing partners for a law firm are responsible for the overall operations of the firm. This includes delegating responsibilities to attorneys, secretaries, firm executives, paralegals and other employees at the firm.

Managing partners, much like executive partners, can be responsible for developing the strategies and defining the goals for the long-term success of the law firm.

Decisions regarding the cases the law firm will take on and which clients the firm will represent is one of the roles of a managing partner. They will also be required to ensure compliance with professional standards while following government laws and regulations.

Here’s a detailed list of skills required from a managing partner:

  • Financial planning and strategy
  • Legal compliance
  • Client relations
  • Decision making
  • Strong verbal communication
  • Strong written communication
  • Delegating tasks
  • Improving operations and processes
  • Legal website design
  • Profitability management

Becoming a managing partner takes you away from the legal caseloads and into the back-end operations of the law firm. The workload is significantly greater and the responsibilities differ than a partner at a law firm.

To summarize the job description of a managing partner, they focus on the relationship side of the law firm and how to effective serve their clients.

Starting Your Own Law Firm Checklist

Think of starting your own law firm? Here is a simple checklist to guide your toward setting up your office, deciding on the area of law you will practice, your legal responsibilities, staffing demands, and much more.

Name Your Law Firm

It all starts here: naming your law firm. This is going to be the most important decisions you will have to make for your law firm. Your name will identify who you are and what you do. Using your own surname is a traditional approach to naming a law firm, however, there may be some added benefits when you include the type of law you practice (i.e. Mathers & Son Divorce Lawyers Inc.).

Choose One Area of Law

This is important. You could provide a generic practice and try to assist anyone who comes in the front door. This is a rare approach for lawyers nowadays. Pick one or possibly two areas of law to specialize your practice exclusively. You won’t get good if you practice a little of this and a bit of that. You’ll build you confidence and credibility faster when you dedicate your time and efforts on a clearly defined area of law.

Choose A Location

 Opening a law firm, much like any startup, can be done from home. While this may serve as a financially viable solution in the beginning, in the long run, you’re going to want an office. Starting with an office in a key location (i.e. convenient and comfortable for clients to enter for consultations) is key. If you’re on a tight budget, consider sharing some office space or try virtual law offices to act as your front desk.

Legal Stuff

As a lawyer, the last thing you want to do is miss the fine print for the legal obligations you are under. Permits, licenses and identification numbers are likely required to start your own law firm. Check with your local laws to see what will be required from you.

In addition, you have to consider your taxes. Your choices include sole proprietorship, partnership, limited liability company, corporation. Each has their own pros and cons and you’ll have to decide which will be best for your personal practice.

Office Furniture

If you’ve found a great location for your office, you’re going to need it furnished. Consider how you want the appearance and aesthetic of your office to be. Also, there are a few office necessities you don’t want to forget:

  • Photocopy machine
  • Personal computer
  • Telephone System and requisite service
  • Fax machine (if necessary)
  • Desks
  • Chairs
  • Cabinets and book shelves
  • Trash cans and recycling bins
  • Magazines and magazine racks
  • Interior decorations
  • And, don’t forget the long list of office supplies (pencils, envelopes, etc.)

Get a Professional 1-800 Office Number

This is not a necessity but a great idea for branding purposes. Having a 1-800 of 1-855 number can be used to establish yourself as being professional and serious about practicing law. You can even use this number with call forwarding to your personal or direct phone line. Getting a number like this can be set up in less than a day. Try contacting your local telephone service providers for more information.

Library

Every lawyer needs a library to stay up to date as well as for fact checking and research. In your field, law is an ongoing, evolutionary process. Practice guides and case law are constantly being updated. If you choose a location near a law library, you can minimize the cost of your own. There are also a variety of online sources that can assist you with this as well.

Start A Blog To Find Your Clients

Starting a blog may be one of the best solutions for finding new clients. Sharing your knowledge and expertise online can help build your credibility and authority in your community. Also, websites allow people to search and choose lawyers and firms that best suit their needs. If your website is setup correctly, clients will be coming to you instead of you having to search for your clients.

Build a Referral Network

 Let everyone know that you are going to be starting a law firm. Meet with other practicing lawyers and ask how they found and received their cases. If they’re in a different field of law, you may be able to build some connections that pass off some clients in your direction. Or, they may be overwhelmed with work of their own and will refer clients to other lawyers they have a relationship with (i.e. you). This is a mutual exchange. If you’re a divorce lawyer and someone comes to you asking for criminal defense, you can refer them to someone in your network.

Another alternative is to set up a system where you can pay people you trust a referral fee. This can incentivise people to send work to you. There are certain laws in place that govern this so you should try to learn how it would be applied to you.

Join Local Organizations and Listservs

Aside from building a referral network, join local organizations like Southern State Criminal Law Association, to connect with fellow lawyers in a similar area of law to discuss cases. Joining this or a listserv, which is an email that gets sent to every single member on the list, is a great way to gain advice and other perspectives from lawyers in your practice. This is extremely useful for those just starting out and require a mentor who can answer questions.

Systems

Like any business, have a key outline of operating principles will help you manage and run your law firm more efficiently and effectively. Here are a few key systems you should consider:

  • Accounting: There are a variety of software programs that can easily manage your finances. Another alternative is to hire an accountant.
  • Time Tracking & Billing: Keep on top of how you track your time and the way you bill your clients will save you from a lot of headaches. Your billing system should issue invoices to clients regularly and in a timely manner for all work as it is completely.
  • Filing: There are going to be a lot of files to organize and storing away. Having easy access so you can find certain documents in the future will create a hassle free work environment.
  • Docketing and Calendar System: Every law firm should have a system in place that manages docketing and calendars. Lawyers are humans too and the chances of forgetting something can happen to them too.
  • Client Conflict: At some point in your career you are likely to experience a few clients unimpressed with your practice. Have a system in place that allows you to manage conflict and keep it in check is a must.

Get Insurance

This is the last thing you want to happen to you in your law firm. However, it is something that must be consider: getting sued for malpractice. There are malpractice insurance companies that can provide you with the protection you need for your practice. This is especially important for those starting a sole proprietorship.

Final Notes

Starting a law firm requires a lot of planning and preparation. You’ll need a budget to cover startup expenses, opening of new accounts, and much more. When the office is set up and you’re ready to work, the next thing to do is to start marketing your law firm.

Picking The Best Domain Name For Your Law Practice

In order to run a successful law practice, you’re going to need a website. Your website is the place for potential clients to discover your legal services, get to know you, and  schedule a consultation.

However, before you or hired help creates your website, you’ll want to pick the best domain name for your law firm.

A website and a domain name are not the same, although they are closely connected. The website contains all your content, information, and images. Whereas the domain name is the address that people type in their browsers that bring them to your website.

There are many types of domain names available and there’s a few important guidelines to follow when choosing the best one for your law firm:

Top Level Domain for Lawyers

 Top Level Domains (TLDs) are the little part of the domain name found after the DOT. These include, .COM, .ORG, .NET, and .GOV. There is even a specially created TLD for lawyers called .LAW.

The kind of TLD you decide will play a role in your ability to being found online. The universal TLDs are those listed above. There are also country specific TLDs such as .CA (Canada), .CN (China), .EU (European Union). Using these domains are restricted to those residing in that country and may not have as large a global reach as a .COM.

Most domains can be registered by anyone, however, the .LAW specific TLD requires proof of license before it can be issued.

Is a .LAW the best domain for you?

What Are Lawyer Keywords?

 Consider your domain name as a very important keyword that aides in your website getting found. People looking for a lawyer may search the following in Google: Florida Divorce Lawyers.

 Those words, are considered keywords and they play an important part in how your website is found online.

One thing to keep in mind is that keyword stuffing your domain name could lead to penalties by search engines and prevent your site from ever being noticed.

For example,

“childcustodydivorcelawyers.com”

While a name like this appears to be congruent with your services, there are a variety of reasons to not use this kind of name.

Best Domain Names For Lawyers

 Creating a domain name that is memorable and brandable is the best approach to take. This is important. Your domain name will serve as a banner that not only catches people’s attention but prepares people for what they’ll find on your website.

So, consider the following: what is the overall message you’re trying to say? Can people remember it easily? Can they type it into their browser without difficulty? Are there other websites with domain names similar to yours?

In addition, here are a few points to help you pick the best domain:

  1. Keep it short and simple (KISS). Shorter names are easier to remember and simpler to type into the browser. Just imagine, if your name was Bernie, you could have this: bernietheattorney.com!
  2. Be consistent. Your domain name should be a reflection of the services being offered and/or the location you provide them. Having a name like nyccourtconsultations.com (implying that you offer court consultations in NYC) would be more powerful than worldoflaw.com (potentially implying this site is about a world of flaws?).
  3. Don’t use unpopular TLDs. There are many different domain names available that may seem ideal for branding purposes but have less effect as a common TLD like .COM. Many people are familiar with .COM as a domain name.
  4. Avoid using hyphens. Search engines sometimes consider websites using hyphens as spammy and trying to stuff too many keywords. For example, best-lawyers-in-san-francisco.com may signal to search engines that this website is spam. While hyphens can be used without receiving penalties.

Lawyers Starting A Blog

 Having a website allows your to showcase your practice, services, past clients, and contact information to the entire world. As well, another useful thing to do on your website is starting a blog.

As mentioned before, keywords play an important part in getting your site noticed online. While the domain name plays a significant roles in directing people to the website, the content is the most valuable.

The best way to make your website stand out online is by providing expert advice and quality content. Blogs allow you to build your reputation online as well as discover new, potential clients.

Domain Name Overview:

Do Don’t
 

●        Do use your personal or business name(s). Remember to keep it short and simple. Use a domain name like, smithlawassociates.com, instead of smithandtullylawassociates.com
●        Do use your area of practice. If you’re a divorce lawyer, legal advisor, or criminal lawyer, feature that (i.e. smithdivorcelawyers.com)
●        Do use something memorable. Especially for blogs, having a domain like, fortheloveoflaw.com or leagueoflawyers.com could serve as a great platform to express your legal work as well as for branding purposes.
●        Do use a common TLD (such as .COM or even .LAW).
●        Do consider the ethical code. Making claims that cannot be proven, or misleading (i.e. always-win-lawyers.com) may be a violation of your local jurisdiction’s ethical rules.

●        Don’t use names that may change in the future (i.e. if an associate leaves your law firm)
●        Don’t use abbreviations of your legal service that could create a negative reputation (i.e. Austin, Stevens, and Smith Lawyers Group: asslawyers.com)
●        Don’t use spammy words like, best, top, greatest, etc. While you may feel that your law firm is #1 in your area, the search engines may flag your site as spam.
●        Don’t make it too personal. Whatever you are interested in and passionate about should not be used for your domain name, unless, it is relevant to your area of law.
●        Don’t use hard to remember or difficult to spell words.
●        Don’t copy another domain name. If serveandprotect.com is taken, avoid taking serveandprotect.net (or any other TLD). This can confuse your potential clients.

Choosing the best domain name for your law practice is not going to be easy. Remember that search engines like Google do provide benefits when a keyword is matched in your domain name. And you need to register domains from a trusted global domain registration company. However, try to avoid coming off as spammy and use a name that is broad but to the point. For branding purposes, short and catchy would be the better approach.

Top 7 Law Firm Accounting Software For Lawyers

Accounting programs for lawyers make your legal services run more effectively and efficiently. There are many accounting programs available and most are designed to improve time management, billing, accounting, and case management.

To save you time, here is a review of the top 7 law firm accounting software designed specifically for lawyers. Hopefully, you will find the best software program that is the right fit for your legal services.

#1: Clio

Clio’s focus is to reduce the number of time lawyers spend on administrative tasks. The best part about Clio is that you only need to pay for the monthly subscription. After you subscribe, you won’t need a network administrator to maintain the software and you can run it on your PC or mobile device.

In regards to security, Clio’s cloud-based allows you to store sensitive information on your computer while being accessible to you anywhere.

Clio is one of the most simple accounting software programs for lawyers by handling all your basic administrative tasks while on the go.

Features:  

  • Matter Management
  • Time Tracking
  • Billing
  • Client Payments
  • Legal Accounting
  • Calendar
  • Lead Tracking
  • Document Management

Pricing starts at $39 per month and you can get started with a trial using just your email.

#2: Xero

Xero has been rising in popularity in recent years and has been in competition with QuickBooks (#5 on this list).

Xero features an easy-to-use software service because it is entirely web hosted. There is no downloads or installations required. You can access your accounting information from any device and all browsers (Google, Firefox, Windows, etc.).

With a subscription to Xero, you can add unlimited users to manage your accounting. There is no additional fee for users which is common in other accounting software services on this list.

The highlighting feature of Xero is that is most useful for small law firms and includes comprehensive user guides as well as responsible customer support.

Features: 

  • Payroll Management
  • Unlimited Users
  • Expense Tracking
  • Invoicing and Billing
  • Customizable Reports
  • W2’s and 1099’s
  • Direct Deposit

Xero’s starter plan limits you to 5 bills and 20 bank transactions. However, you can try their software free for 30 days.

#3: Bill4Time

Bill4Time is a dedicated billing software solution for lawyers. They focus on providing law firms with the ability to create professional invoices quickly and easily.

Clients will have the option to pay online which will be tracked and recorded on the dashboard. Bill4Time accepts Paypal, Stripe, and all major credit cards. From a billing perspective, Bill4Time makes client billing seamless.

Features:

  • Client Billing
  • Time Tracking
  • Invoice Templates
  • Client and Account Management
  • Reporting
  • Online Payments
  • Expense Tracking
  • Mobile Apps

Bill4Time’s starting price is focused on solo law practitioners with more options for those running a law firm with multiple partners. You can also sign up to try Bill4Time for 30 days.

#4: Legal Files

Legal Files provides case management and matter management solutions to improve a law firm’s legal management needs.

Legal Files is commonly used by corporate legal departments, law firms, university legal departments, insurance companies, and various levels of government.

Its features allow lawyers to manage their cases, emails, documents and contracts, contact information, e-billing, and invoicing. Legal Files’ key feature is that it allows lawyers to automate their office workflow to free up time for lawyer’s to dedicate to their clients.

Features:  

  • Corporate Matter Management
  • Government Case Management
  • University Matter Management
  • Insurance Litigation Management
  • Contract Management
  • Law Firm Case Management
  • Investigation Management
  • Legal Aid Case Management

Legal Files offers pricing licensing packages with a one-time payment. You’ll have to contact the company for more information on a package that suits your firm.

#5: QuickBooks

QuickBooks made the list because it provides a powerful accounting software solution for every industry. It has detailed reporting metrics allowing you to capture the costs of all your firm’s activities. From gas mileage to expenses to payroll, QuickBooks does it all.

QuickBooks for its well-rounded accounting solutions and robust set of features. They have an as strong reputation and have been in operations since 1983.

While the capabilities of using QuickBooks and all its add-ons may seem overwhelming, their user interface and customer support make integration into your law firm’s accounting needs simple and straightforward.

Features:  

  • Cash Flow Control
  • Expense Organization
  • Spending Automation
  • Custom Invoicing
  • Easy Payment Solutions
  • One-click Reporting
  • Multiple-user Access
  • Payroll Solutions
  • Taxing

QuickBooks has some of the most affordable pricing plans for their accounting software. You can save 50% by purchasing right away or start with a trial for 30 days. There are also additional add-ons such as Enhanced Payroll ($19/month) and Full-Service Payroll ($49/month) available for the Simple Start, Essentials and Plus plans.

#6: PCLaw by LexisNexis

PCLaw by LexisNexis is a trusted software management solution used by over 15 000 law firms. It offers complete control over your billing and lets you charge for the time effectively.

PCLaw is a robust accounting software for lawyers and is streamlined toward accurate billing through their Time Entry Advisor.

Installing PCLaw just takes minutes and all upgrades are managed within your maintenance plan. For a worry-free, lawyerfocused accounting software, PCLaw would be a great choice.

Features:  

  • Accurate Time Tracking
  • User-Friendly Interface
  • Billable Hours Tracking
  • Accounts Payable, Receivable, and Banking
  • Financial Reporting
  • Trust Accounting
  • Advanced Security Settings
  • Visual Analytics

#7: ProLaw by Thomson Reuters

Thomson Reuters is a dedicated and trusted intelligence technology company that has developed ProLaw specifically for lawyer’s accounting needs.

This accounting software is suitable for mid- to large sized law firms. Their suite of accounting solutions provides expense management along with mobile tracking for lawyers who spend time working on cases remotely.

Like other law firm accounting software on this list, ProLaw offers custom invoicing, accurate tracking, and document management. The program is more sophisticated than others here but their training modules and both online and email support provide you with the help you need to get set up.

Features:  

  • Case and Matter Management
  • Secured Data Storage
  • Financial Reporting (1099s, Budget, Billing, etc.)
  • Cost Recovery
  • Expense Tracking
  • Calendaring & Docking
  • General Ledger
  • Online Bill Payments
  • Billing and Invoicing
  • Bank Reconciliation
  • Accounts Billable and Receivable

To start using ProLaw, you’ll have to contact their sales team for a quote.